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September 1993

Research Update

Analyzing the Analysts

In recent years, articles in the financial press have suggested that investment banks have a conflict of interest when their own analysts recommend a stock the bank is underwriting. In a series of research reports, associate professor of accounting Maureen McNichols and doctoral student Hsiou-wei Lin are investigating how underwriting relationships influence analysts' recommendations and trying to determine what factors motivate analysts and affect the kinds of information they disclose.

In their paper, "Underwriting Relationships and Analysts' Research Reports," the two researchers studied the seasoned equity offerings of large publicly traded firms between 1979 and 1992, with an emphasis on the last five years. They were not surprised to learn that investment bank analysts issue more favorable earnings forecasts for their firms' underwriting clients than do analysts unaffiliated with the underwriter. "Underwriters' analysts may be behaving strategically to respond to the investment banking interests of the firm, or the bank may have been given the business because the nature of the information they had about the firm is more favorable than that of other investment banks," McNichols says.

What is surprising, though, say Lin and McNichols, is that "while we find underwriter analyst reports are more favorable, we find no evidence that their forecasts are less accurate than those issued by non-underwriters." Nor do they find evidence to suggest that underwriter analysts are pressured by their employers to alter negative reports. But they did see a greater frequency of favorable recommendations for firms generating the largest fees, suggesting a certain self-interest on the part of the analysts. Investors may eventually sense a bias. They place less weight on the forecasts of underwriter analysts in the post-offering period, Lin and McNichols found.

In a second paper, still to be published, McNichols and Lin examine analysts' relationships to firms that have recently gone public. "We have been able to document that, in the year following an initial public offering, 50 percent of the analysts covering the company are actually affiliated with the underwriter who took the company public," says McNichols. IPO forecasts are more favorable when they are issued by an affiliated company — in fact, the difference in affiliated analysts' bias is greater with initial public offerings than with seasoned equity offerings, McNichols says. "It's very interesting that, given the more biased reports, there are so few unaffiliated analysts out there to counteract the affiliated analysts." 

Affiliated analysts are also more likely to cover overpriced stocks than are unaffiliated analysts. "One anomaly is that when a firm goes public, there's a stock price jump of about 16 percent in the first day. In the following year, the offering underperforms the market by an average of about 15 percent," McNichols says. "We've found in our sample that the offerings that have only affiliated coverage or no coverage at all underperform the market by about 20 percent in the first year. IPOs for which there is the greatest independent coverage tend to do better, underperforming on average by about 7 percent." 

Does this mean independent analysts deliberately choose to cover stock offerings that they expect to perform well? A third paper will consider that question. "All of these findings are of particular interest to accountants," McNichols notes. "Financial analysts play a central role in the processing and interpretation of financial statement information."

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Greener Classes at Business Schools

Environmental protection costs now account for about 2 percent of the U.S. gross national product, with environmental expenditures climbing to more than 10 percent of the operating costs in some industries.

A survey conducted by the nonprofit Management Institute for Environment and Business (MEB) found that business leaders believe that environmental issues will become even more crucial in the near future, and many business schools are moving to better understand and teach the interactions between the environment and the economy. The MEB invited Stanford to join a partnership with other schools to develop models for effective integration of environmental issues into business school education. MEB board members include James Patell, Herbert Hoover Professor of Public and Private Management, and William F. Miller, professor of public and private management, who serves as MEB chairman.

"In 1987, very few of the nation's 700 business schools offered environmental management courses," said Miller in his introduction to the report, Environmental Progress: The Role of Business Schools. "Today, there are courses offered or under development at more than 50 schools."

At Stanford, projects include the following: 

  • A module on total quality environmental management, taught by Patell, utilizes materials developed by MEB and AT&T's Columbus Works. The module is included in the new MBA elective Total Quality Management and in the summer Stanford Executive Program. Patell also uses the Environmental Self-Assessment Program, codeveloped by the Global Environmental Management Initiative and Deloitte & Touche, a project led by Charles McGlashan, MBA '91.
  • The Strategic Executive Program in Mexico — offered in conjunction with the Monterrey Institute of Technology and Higher Education — includes discussions of economic and trade issues involving the environment.
  • The course Environmental Management and Policy Analysis, was developed by Jeremy Bulow, professor of economics.
  • Research by William Lovejoy, associate professor of operations management, involves linear programming to study product introduction strategies, each of which has significant environmental implications.
  • The course Management Strategies in the Nonprofit Environment, taught by Robert Augsburger, lecturer in management, uses case studies of conservation groups operating in Latin America.

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