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This program is designed for marketing executives and managers
with at least eight years of management experience, as well as general managers
with responsibility for marketing-related functions. It is appropriate for
individuals from organizations of any size and in any industry.
| Management Function |
| Marketing and Sales | 44% |
| General Management | 36% |
| Strategic Planning | 9% |
| Production/R&D | 9% |
| Finance | 2% |
| Industries Represented |
| Manufacturing | 23% |
| Computers/Electronics | 16% |
| Telecommunications | 10% |
| Health Care/Pharmaceuticals | 10% |
| Food/Beverage |
9% |
|
Banking/Financial Services | 8% |
| Biotechnology | 7% |
| Entertainment | 3% |
| Petroleum/Oil/Gas | 3% |
| Other | 11% |
| Geographic Origin |
| North America | 49% |
| Europe | 20% |
| Asia Pacific | 14% |
| Africa/Middle East | 7% |
| Central, South America |
6% |
| Australia/New Zealand | 4% |
| Education |
| Bachelor's | 32% |
| MBA | 19% |
| Other Master's | 22% |
| PhD/Other Doctorate | 8% |
| Unknown | 19% |
| Age Distribution |
| 34 and Under | 25% |
| 35 - 39 | 39% |
| 40 - 44 | 14% |
| 45 - 49 | 19% |
| 50 and Over | 3% |
Following is a partial list of participating companies from recent years:
- Aracruz Celulose S.A.
- Amdahl
- AT&T
- BDF Mexico S.A.
- Boston Scientific Corp.
- Brahma Brewing Co.
- Caradon PLC
- Charles Schwab & Co.
- Eastern Group plc
- Eastman Kodak Co.
- Electro Rent Corp.
- Fransabank
- Gerdau S.A.
- Glass Depot
- Global One
- Grupo Gamesa S.A.
- Health Net
- Hewlett-Packard
- Honeywell
- Houston Engineers Inc.
- Hughes Defense Communications
- In Focus Systems Inc.
- Johnson & Johnson
- Landmark Graphics
- LG Chemical Ltd.
- New Holland Transportation
- Nike Inc.
- Nortel
- NV ALPRO
- Paradigm Health Corp.
- Peterbilt Motors Co.
- Petroleo Brasilero
- Prudential Securities
- Rain Bird Sales Inc.
- Reebok International
- Samsung Electronics Co. Ltd.
- Starbucks
- Storage Technology Corp.
- Tap Holdings Inc.
- Tandem
- Telestra Corp.
- Videomaximo S.A.
 The superior faculty instruction, the intensity of study, and the incredible range of workplace experiences and knowledge held by the participants are all invaluable assets.
Greg C. McCullough
Communications Manager
Syntegra
Programs, dates, fees, and faculty are subject to change. |
