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Case Studies

This listing contains abstracts and ordering information for case studies written and published by faculty at Stanford GSB.

|SM240
William F. Meehan, Davina Drabkin
2015

During his second year as a high school teacher in South Carolina, Reid Saaris noticed that a highly academically capable student was not registered for advanced classes.  The student was African American and Saaris observed...

|E564
Robert Siegel, Jessica Morgan
2015

This case profiles the journey of protagonist Tim Harkness through his many entrepreneurial pursuits.  It chronicles his early career and how a bout of serendipity landed him a job in the life sciences tools industry. ...

|SM176C
Robert Siegel, Robert Burgelman, Michael Seltzer
2015

By 2015 Google’s Android operating system had been deployed on over one billion units worldwide. The firm had been happy with the high market segment share achieved on mobile phones, but new challenges were arising:...

|E562
Robert Siegel, Yin Li
2015

The case follows CircleUp, an online marketplace that connects early-stage consumer retail companies with prospective investors.  The case begins by describing the dynamics of the traditional private equity industry, which incentivize firms to favor investments...

|F311
Mark Hartmann, William F. Meehan, Meaghan Conway
2015

This case assesses Actis’ optimal exit route for Umeme, a Ugandan electricity distribution company in their investment portfolio. Actis, a private equity firm that invests exclusively in Africa, Asia, and Latin America, had spent seven...

|SM247
Robert Siegel, Robert Burgelman, Tim Hsia
2015

The Medium Corporation seeks to change how people author, consume and engage with content on the Internet. Founded by Ev Williams, co-founder of Blogger and Twitter, the company developed a digital publishing platform and set...

|SPM54
George Foster, Davina Drabkin
2015

Disappointed by how poorly his two favorite football teams were playing against each other on a Thursday night in November 2009, Warren Packard considered the other games he could watch.  It was late fall and...

|SM245
Robert Siegel, Robert Burgelman, Arla Xhaxho
2015

The Wikimedia Foundation is responsible for supporting Wikipedia and various other projects through administration, technical and financial support. Since its founding, Wikipedia has changed the way people around the world research information by allowing individuals...

|ETH-5
Kenneth Shotts, Sheila Melvin
2015

The term “conflict minerals” referred to four minerals—tantalum, tin, tungsten, and gold—that are mined in countries throughout the world, including the Democratic Republic of Congo (DRC).  These minerals, sometimes referred to as the “3TG” minerals,...

|E573
Robert Siegel, Jackie Bello
2015

CODE2040 was founded by Tristan Walker and Laura Weidman Powers to create pathways to success for blacks and Latinos in the technology and entrepreneurship sector by providing mentoring and coaching for students beginning their careers....

|SM232
Stefan Reichelstein, Davina Drabkin
2015

Between 2010 and 2012, SolarCity experienced tremendous growth in an industry that was generally perceived to be struggling.  Many other solar start-ups were failing—Solyndra, which had received a $535M loan from the U.S. government, was...

|E539B
George Foster, Peter Ziebelman, Jessica Morgan
2015

The (B) case explained how Movile expanded their business, moving into the smartphone market from their core business of feature phones in Latin America. The case described the two parts of Movile’s strategy. The first...

|E539A
Peter Ziebelman, George Foster, Jessica Morgan
2015

The (A) case described the early days of Movile, a Brazilian mobile phone company, and debated the decision to open an office in Silicon Valley. The case went into the history of the firm and...

|E331
Robert Chess, Claire Magat, Jessica Morgan
2015

This case follows the journey of Amyris Biotechnologies from being one of the most popular clean tech startups in Silicon Valley to being an out-of-favor public company.  This case explores the difficulties of changing a...

|HR43
Kathryn Shaw, Debra Schifrin
2015

This 2015 case focuses on the evolution of Box’s management practices as the company grew from a small start-up to an organization with over 1,000 employees in five major locations.  The online file sharing and...

|HR42B
Kathryn Shaw, Debra Schifrin
2015

The 2015 case “Royal Bank of Canada: Transforming Managers (B)” details the success of the manager improvement pilot intervention program discussed in the companion case, “Royal Bank of Canada: Transforming Managers (A).” Within one year,...

|HR42A
Kathryn Shaw, Debra Schifrin
2015

The 2015 case “Royal Bank of Canada: Transforming Managers (A)” discusses programs that the bank put in place between 2011 and 2013 to improve managerial effectiveness.  The case looks at the traits that make good...

|SM236
Robert Burgelman, Debra Schifrin
2015

     “Intel’s Mobile Strategy in 2015 and Beyond” examines the company’s 2014 – 2015 strategy to become a more important mobile player. In early 2015, the semiconductor giant had virtually no presence in the...

|A222
Elizabeth Blankespoor, Jaclyn Fooroughi
2015
|A220
Elizabeth Blankespoor, C. Gregory Rogers, Jaclyn Foroughi
2015