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Case Studies

This listing contains abstracts and ordering information for case studies written and published by faculty at Stanford GSB.

|E585
David Dodson, Jessica Morgan
2016

This case tells the growth story of a social impact company delivering solar lighting to the developing world.  The case focuses on how the founders decided to bring on a new CEO to run the...

|F313
William F. Meehan, Ali Gara
2016

This case explores the International Finance Corporation’s (IFC) creative and effective use of the private equity business model as a tool to mobilize financing for economic development around the world. In its bid to provide...

|E575
Federico Antoni, Steve Ciesinski, Howard Rosen, Ryan Kissick
2015

What is Bitcoin?  How does it work?  Why is the technology so innovative, and what are Bitcoin’s potential use cases, specifically within Africa?  This case describes the potential for Bitcoin to transform and leapfrog traditional...

|M360
Baba Shiv, David Hoyt
2015

Atmel Corporation is a manufacturer of semiconductors (chips).  It is an engineering-driven business-to-business company, and prior to 2012 its marketing was largely limited to preparation of specifications, launching new products, and trade shows.  In 2012,...

|E541
Joshua D. Rauh, Jessica Morgan
2015

This case outlines the fundraising history of Marin Software.  The case discusses the events that led up to the initial public offering (IPO) and the tumultuous aftermath of the stock going public.  This case examines...

|E542
Joshua D. Rauh, Jessica Morgan
2015

This case outlines the fundraising struggles faced by ASTRO Gaming.  The gaming company produced a best in class product that grew strongly but faced difficulties fundraising. The cash flow short fall left the company with...

|E580
Michael Child, Jessica Morgan
2015

The TourMonkey case and Wello case describe two start-ups that chose to sell to strategic acquirers within the first few years of operation.  Both of these companies had good ideas, strong teams, hard-working...

|E579
Michael Child, Jessica Morgan
2015

The Wello case and TourMonkey case describe two start-ups that chose to sell to strategic acquirers within the first few years of operation.  Both of these companies had good ideas, strong teams, hard-working...

|F310
Alan Rappaport, George Parker, Jaclyn Foroughi
2015

Sarah would soon graduate from Stanford GSB, and had received entry-level job offers from a number of wealth management firms.  A tech-savvy Millennial, she wanted a career that would provide both intellectual challenges and a...

|E572
Robert Burgelman, Robert Siegel, Henry Lippincott
2015

The case follows PayPal, a digital payments platform that found early success processing online payments for purchases on eBay, which acquired the company in 2002.  The case begins by describing the decision by eBay in...

|E576C
Mark Leslie, Sara Rosenthal
2015

The Dawn Lepore case presents a series of dilemmas that one woman, Dawn Lepore, deals with in her professional career that present her with a series of challenging issues.  The case starts off with ...

|E576B
Mark Leslie, Sara Rosenthal
2015

The Dawn Lepore case presents a series of dilemmas that one woman, Dawn Lepore, deals with in her professional career that present her with a series of challenging issues.  The case starts off with ...

|E576A
Mark Leslie, Sara Rosenthal
2015

The Dawn Lepore case presents a series of dilemmas that one woman, Dawn Lepore, deals with in her professional career that present her with a series of challenging issues.  The case starts off with ...

|E576 Background
Mark Leslie, Sara Rosenthal
2015

The Dawn Lepore case presents a series of dilemmas that one woman, Dawn Lepore, deals with in her professional career that present her with a series of challenging issues.  The case starts off with background...

|E574
Robert Siegel, Mark Leslie, Matthew Saucedo
2015

This case explores the rise and fall of Nebula Inc., a company that industry experts had originally predicted would become the market leader in the hybrid cloud computing market. In its early days, Nebula seemed...

|E571B
Robert Siegel, Sara Rosenthal
2015

Part B describes the challenging negotiations that Davis went through with VMware to finally arrive at a price before both sides reached the dreaded “deal fatigue.”  After presenting the price to his board, one board...

|E571A
Robert Siegel, Sara Rosenthal
2015

Virsto, a storage virtualization company, was founded in 2007 by Mark Davis, Alex Miroshnichenko, and Serge Pashenkov.  Davis founded Virsto after managing a series of technology startups, many of which were ultimately acquired by big...

|SM215B
Robert Siegel, Robert Burgelman, Shalie Gaskill
2015

As Box continued to mature as a company, the firm fought through the ups and downs of being a highly visible hyper-growth Silicon Valley firm. Box struggled to get its IPO completed, having to deal...

|HR41B
Kathryn Shaw, Debra Schifrin
2015

This case picks up where “LinkedIn and Modern Recruiting (A)” left off, detailing the company’s innovations in hiring practices, which included its highly effective use of LinkedIn profile and resume data. As part of these...

|HR41A
Kathryn Shaw, Debra Schifrin
2015

In 2015, LinkedIn, the world’s largest professional network, was experiencing explosive growth, and it needed to hire the very best people quickly to support and fuel that growth.  This case discusses LinkedIn’s hiring approach and...