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Latest Stories in Marketing
July 3, 2013
A Stanford GSB professor of marketing explains why engaging your audience is key to success.
March 21, 2013
Elizabeth Blankespoor explains how smaller firms can use Twitter to deliver company news directly to investors, improve market liquidity and compete with bigger companies.
February 7, 2013
Research from Stanford's Stephan Seiler says time constraints keep supermarket shoppers from finding best prices.