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Insights by Stanford Business

Insights

Man standing in doorway of rundown building | Reuters/Andrew Winning
June 18, 2015
Written

Ken Shotts: How to Understand (and Avoid) Political Risk

Political risk is inevitable, but there are ways to mitigate it.

Insights

Man zip lining over a forest
May 28, 2015
Written

Do Mentions of God Persuade Consumers to Buy?

Research shows that references to God can prompt people to take more risks.

Insights

In balletic pose, wearing pink shirts to show their support for the Imperial Cancer Research Fund, the England Rugby union squad go through warm-up exercises.  Russell Boyce/Reuters
June 19, 2015
Written

Benoît Monin: How Men React When Their Masculinity is Questioned

Findings have implications for how marketers sell products to men.

Insights

Pedro M. Gardete, Assistant Professor of Marketing
June 22, 2015
Video

Pedro M. Gardete: Do Fellow Airline Passengers Influence What You Buy?

A marketing professor explores how our behavior is influenced by others.

Insights

A visitor looks at a monumental sculpture by artist Robert Therrien in the Metropolitan Arts Centre in Belfast. Reuters/Cathal McNaughton
June 5, 2015
Written

Stereotyping Makes People More Likely to Act Badly

Even slight cues, like reading a negative stereotype about your race or gender, can have an impact.

Insights

A worker in a Shanghai Chaori Solar Energy Science & Technology factory | Reuters/Stringer
June 22, 2015
Written

Shaping Tomorrow’s Breakthrough Materials

Citrine Informatics brings big data to materials discovery.

Insights

Two individuals talking | Reuters/Kim Kyung-Hoon
June 11, 2015
Written

Carole Robin: How to Create a Feedback-Rich Environment

Giving and receiving constructive criticism takes practice.

Insights

A ward at St Thomas' Hospital in central London | Reuters/Stefan Wermuth
June 9, 2015
Written

Stephan Seiler: Can Hospital Competition Save Lives?

Why market forces in healthcare are good for patient care.

Insights

 A man reads a book outside a cafe in London. | Reuters/Luke MacGregor
June 17, 2015
Written

Seven Business Books for Your Summer Reading List

Top selections from alumni entrepreneurs around the world.

Latest Stories

September 30, 2014
Written

Kathryn Shaw: Entrepreneurship Requires Practice, Practice, Practice

A scholar finds that repeat entrepreneurs are more likely to succeed.
September 24, 2014
Written

Former BP CEO John Browne: Why Coming Out is Good Business

In an excerpt from his new book, a former oil executive explains why he kept his gay identity a secret for decades.
September 23, 2014
Written

Rebecca Diamond: What Is the Relationship Between Economics and Geography?

Research explores the interplay between wages, taxes, housing costs, the movement of workers, and education.
September 21, 2014
Bloomberg West TV
Stanford Graduate School of Business accounting professor Charles Lee analyzes the Alibaba IPO and how it could affect the Chinese economy.
September 19, 2014
Stanford GSB on Tumblr
Eighty-five percent of people struggle with speaking in front of others. Stanford GSB Lecturer Matt Abrahams provides five tips to thrive in any speaking situation.
September 19, 2014
Written

Roderick Kramer: How Do Trustworthy Leaders Behave?

A scholar explains some signs that a boss has your — and the organization’s — best interests at heart.
September 18, 2014
Written

Eric Baker: “You Have to Thrive on Challenges”

The founder of ticket reseller Viagogo discusses resilience, role models, and the value of controlling one’s own destiny.
September 18, 2014
Written

Uzma Khan: How Do Consumers Understand Risk?

A study shows just how poor we are at instinctively understanding probabilities.
September 17, 2014
Written

Harikesh Nair: Human Resources’ Big Data Moment

A marketing professor explains how workplace analytics can transform how companies hire, evaluate, motivate, and retain employees.
September 12, 2014
Written

Jesper Sørensen: Why Do Entrepreneurs Take the Leap?

If sudden wealth is not the likely outcome of starting a company, what motivates someone to take the risk?