Lifelong Learning Faculty Seminars - Additional Reading: Jackson Library: Stanford GSB

Stanford GSB Alumni Lifelong Learning: Events & Programs

Lifelong Learning Faculty Seminars: Additional Reading

May 11, 2005
"What We Know and Don't Know about Corporate Social Responsibility: An Analytic View"
David Brady
Bowen H. and Janice Arthur McCoy Professor of Political Science and Leadership Values; Professor of Political Science, School of Humanities and Sciences; Senior Fellow and Deputy Director, Hoover Institution

Professor Brady will share his perspective on what accounts for a corporation's social responsibility efforts and how to think about the ethical issues related to social responsibility. This will include a definition and discussion of the different ethical views and the various ways corporations can implement the tenets of social responsibility.

Selected Articles

Additional reading material has been selected by Jackson Library Staff. Due to contractual arrangements, access to some articles may be restricted to the Stanford community, and subscribers of the "Library Databases" offered through the GSB Alumni's Lifelong Learning Program. Inclusion below does not imply University endorsement of the ideas expressed.

Corporate Social Responsibility: What's a CEO to do? Canadian Business, April 11-24, 2005
CEOs everywhere are on the hot seat, feeling increased pressure to run their firms in a way that makes them exemplary corporate citizens.
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The Tsunami and Corporate Social Responsibility Organization Development Journal, Spring 2005
In the blink of an eye, an entire region of the world was completely devastated. There is absolutely no question that with the beginning of the 21st century has come a swelling societal demand for increased corporate social responsibility and environmental accountability.
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Beyond Corporate Social Responsibility: Minnows, Mammoths and Markets. Futures, March-April 2005
Re-envisioning ethical business requires us to look at opportunities below the radar screen: not at minimizing the impacts of big business.
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Corporate Citizenship: Toward an Extended Theoretical Conceptualization. Academy of Management Review, January 2005
A critical examination of contemporary understandings of corporate citizenship.
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Corporate Social Responsibility: HR's Leadership Role. HR Magazine, December 2004
At home and abroad, HR plays a critical role -- that of leading and educating their firms regarding the importance of CSR while at the same time strategically implementing sound HR management practices that support the company's business and CSR goals.
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The Best of the Good. Harvard Business Review,December 2004
One way to distinguish companies that talk about social responsibility from those that live it is to observe what employees do about it.
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Corporate Citizenship: The Case for a New Corporate Governance Model. Business and Society Review, Fall 2004 Corporate citizenship is now a model for twenty-first century corporate governance. Through a model of corporate citizenship involving "four faces," connoting the economic, legal, ethical, and discretionary components, firms are expected to meet their social responsibilities.
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An Opposing View on Corporate Social Responsibility. Harvard Working Knowledge, March 22, 2004
Matthew Bishop of The Economist believes corporate social responsibility programs are bad for both businesses and under-developed communities.
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Two-faced Capitalism. The Economist, January 22, 2004
Corporate social responsibility is all the rage. Does it, and should it, make any difference to the way firms behave?
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Corporate social responsibility: an examination of individual firm behavior. Business and Society Review, Fall 2003 Focuses on need to concentrate on corporate social responsibility in the U.S. in order to gain confidence of public. Impact of corporate frauds in the U.S. on public investments in stock market;
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Corporate social responsibility: why good people behave badly in organizations. Ivey Business Journal, July 2003
Whistle blowers wouldn't exist if a company were doing the right things to promote social responsibility. The "right things" are a set of strong and consistent organizational values ...
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Responsibility Breeds Success. World Bank Institute, March 2003
Corporate social responsibility, or CSR, is an agenda as old as enterprise itself. But globalization now appears to be encouraging a market-driven cycle of CSR pressures that stimulates voluntary social, environmental, and ethical improvements at the firm level.
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Ethics in the Wake of Enron. Stanford Magazine, Nov. 2002
Welcome to P235: Ethics, a course about managerial decision-making that Brady, David Baron and other Stanford faculty have been teaching for 30 years. They examine ethics as a basis for self-regulation and look at theories that provide moral guidelines, including utilitarianism and justice.
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Do consumers expect companies to be socially responsible? The impact of corporate social responsibility on buying behavior. Journal of Consumer Affairs, Summer 2001
Reports on the findings from in-depth interviews of consumers to determine their views concerning the social responsibilities of companies.
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Does doing good always lead to doing better? Consumer reactions to corporate social responsibility. Journal of Marketing Research, May 2001
In the face of marketplace polls that attest to the increasing influence of corporate social responsibility (CSR) on consumers' purchase behavior, this article examines when, how, and for whom specific CSR initiatives work.
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Selected Books

	*Business and Its Environment* David P. Baron. Upper Saddle River, NJ: PrenticeHall, 2002 HD60.B37 2002
	*The Planetary Bargain: Corporate Social Responsibility Comes of Age* Michael Hopkins. New York: St Martin's Press, 1999 HD60.H67 1999
	Corporate Citizenship in the New Century: Accountability, Transparency, and Global Stakeholder Engagement Sophia A. Muirhead et al. New York: Conference Board, 2002 HD60.C676 2002
	Harvard Business Review on Corporate Responsibility Boston: Harvard Business School Publishing, c2003 HD60.H389 2003
	Emerging Practices in CSR Management Mary Choquette and Peri Lynn Turnbull Ottawa, Ontario: Conference Board of Canada, c2002 HD60.5.C2 2002

Selected Websites

Business for Social Responsibility

AIC Institute for Corporate Citizenship

AccountAbility

CSRWire: The Corporate Social Responsibility Newswire

Mallenbaker.net: Corporate Social Responsibility News and Resources

The Center for Corporate Citizenship at Boston College

Novartis Foundation for Sustainable Development