Survival Strategy for Sellers
Just like a custom-made shirt, retailers are learning to fit their offerings to customer needs. Business School Professor Haim Mendelson says as retailing evolves, merchants are learning to glean information from every transaction. From Stanford Business magazine. [Details]

Dictators Have Friends In Strange Places
While dictatorships are associated with armed force and even terror, many survive because of deep ethnic divisions in the general populace that act as insurance to keep dictators in power, says Assistant Professor Gerard Padro i Miquel. [Details]

Change Can Kill A Startup
A decade-long study of Silicon Valley (California) technology startups finds that companies were three times more likely to fail if at some point they altered the founder’s blueprint for employee relations than if they maintained their original model. [Details]

Fiscal Failings of the U.S. Government’s Tobacco Settlement
The landmark 1998 agreement between the U.S. government and the nation’s major tobacco companies to pay fees on future sales of cigarettes benefited lawyers and handed politicians bragging rights, but hasn’t helped smokers’ health or pocketbooks, says Professor Jeremy Bulow. [Details]

Aerosol Pollution Slows Winds, Reduces Rainfall
Winds near the earth’s surface have two beneficial effects: They provide a renewable source of clean energy and they evaporate water, helping rain clouds form. But atmospheric pollutants can reduce the speed of winds, resulting in less wind-turbine electricity and reduced precipitation, says a study by Stanford and NASA researchers. [Details]

How To Be Smart About Global Marketing Cultural differences and simply the use of specific words can make all the difference in marketing to the world. Global Marketing Conference participants heard memorable examples from folks who sell shampoo or computers. [Details] Hotmail's Bhatia Designs a New Indian City Sabeer Bhatia, the man who created Hotmail, is hard at work building a new Indian city with social and environmental features he believes will attract well-educated workers and tech companies to employ them. [Details] Pixar Keeps Its Crises Small, Says Founder Catmull Even though it can be a painful process, ironing out the little problems can avoid the big disasters, Pixar’s Ed Catmull told the Business School’s annual Entrepreneurship Conference. [Details] Video, 54:21 minutes EXECUTIVE EDUCATION PROGRAMS Executive Program in Nonprofit Leadership March 11-23 [Details] Executing Strategic Change in Dynamic Environments March 25-28 [Details] QUESTIONS? COMMENTS? Contact us at stanfordknowledgebase@gsb.stanford.edu 518 Memorial Way Stanford, CA 94305 650.723.3157

The People's IPO Lower-income residents of a San Diego, Cal., neighborhood recently took part in a first-of-its-kind initial public offering, purchasing 25 shares in a nearby shopping center at $10 per share. The Center and its investors both want to spur residents to control how their neighborhood develops. From the Stanford Social Innovation Review. [Details] Al Gore Argues: The Earth's Future Hangs in the Balance The industrialized world is on a collision course with nature, says Al Gore who argues that global warming is a fact not a question and that its consequences will be disastrous if left unchecked. [Podcast] Made to Stick by Chip heath and Dan Heath, Random House, 2007 Why do some ideas succeed while others fail? Read the excerpt from their new book. From Stanford Business magazine. [Details] VIEW OTHER GSB RESOURCES Stanford Business magazine [Details] Executive Education Programs [Details] Stanford Social Innovation Review [Details] Subscribe to StanfordKnowledgebase

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