SEPTEMBER 2006

Startups Need a Special Sales Learning Curve
Before a young company can sell its product successfully, the entire organization needs to learn how customers will acquire and use the product. This requires a special learning curve for sales and marketing before the  product is ready for a major push, say researchers Charles Holloway and Mark Leslie. [Details]

An Agent Really Will Improve Your Bankability
Having someone else sing your praises can take the edge off interpersonal negotiations where money, position, and status are at stake, says Professor Jeffrey Pfeffer. Not only are you seen as more pleasant when flattering words on your behalf come out of a third party’s mouth, but you’re more likely to get a better salary or contract. [Details]

Corporate Governance: The Rules Are Complex
Researcher David Larcker doubts that a simplistic set of dos and don’ts can force managers or boards of directors to do the right thing for shareholders. Larcker, who heads the Business School’s Center for Leadership Development and Research, has spent decades rigorously testing which corporate governance tenets actually improve a company’s stock price or its long-term growth prospects—and which don’t. [Details]

Calculating How to Stop Terrorists
Mathematical models are eliminating the guesswork and changing the way we screen cargo, view terrorist cells, and fight biological threats. [Details]

Some Consumers Aren't Buying Social Responsibility
Consumers often say they want to be socially responsible when buying food, clothing, office supplies, and the like. But these noble sentiments are not often reflected at the checkout stand. [Details]

Divided We Stand
The people who live and breathe politics think the United States is bitterly divided. The rest of us occupy a surprising amount of common ground, says Stanford political science Professor Morris P. Fiorina. [Details]

Silicon Genesis Project
This collection of video interviews with pioneers of Silicon Valley is maintained by Stanford University Libraries. The project is also offering a 4-hour documentary available on DVD for $49.95 per copy from Panalta.com. [Details]

MORE STORIES

The Volatile Biotech and Pharmaceutical Industries [Details]

EXECUTIVE EDUCATION PROGRAMS

Finance and Accounting for the Nonfinancial Executive
October 1-6 [Details]

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The Ethics Resource Center
These online resources are sponsored by the Business School's Center for Leadership Development and Research and the Stanford Center on Ethics. [Details]

Building Supply Chain Excellence in Emerging Economies
Hau Lee and Chung-Yee Lee, editors, 2006, Springer
Given the physical, social, and cultural characteristics of emerging economies, managing supply chains there could be even more challenging than in developed economies. The book explores overall global supply frameworks, infrastructure constraints, and logistics inefficiencies, and uses illustrative industrial cases to assist practitioners in gaining insights into the challenges of operating supply chains in emerging economies. [Details]

VIEW OTHER GSB RESOURCES

Stanford Businesss magazine [Details]

Stanford Social Innovation Review [Details]

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