Social Media New Technology

Heidi Roizen
If you don’t know Heidi Roizen personally, and many people do, you might know her from the popular 2000 Harvard Business School case “Heidi Roizen,” about how to effectively build, maintain, and tap a professional network. In the case, Roizen highlights three key elements of successful networking...
Silicon Valley entrepreneurs are well known for building companies out of a garage or, more recently, at cafés, where they might nurse a cup of coffee for hours while cranking on their startups. But nearly three dozen teams of aspiring entrepreneurs are now pursuing new ventures out of the new...
Elizabeth Blankespoor, assistant professor of accounting, Stanford GSB
It almost goes without saying that Twitter has changed the way corporations communicate. Despite much early sneering about the 140-character limit of a tweet, thousands of very serious companies fire off tweets daily about their latest news. But does tweeting have any impact on investors? A new...
Scott Stanford
For more than a decade, Scott Stanford has experienced the tech world from all sides: as an advisor, as an entrepreneur, and most recently as an investor and global head of Goldman Sachs' internet and new media investment banking business. While at Goldman Sachs, the Indiana native left his...
Pitch Johnson, lecturer in Management at Stanford GSB
Perched on Franklin “Pitch” Johnson’s desk is a four-inch steel ingot, a silent reminder of his first civilian job out of business school: a melter foreman in charge of several open-hearth furnaces in a steel mill in East Chicago, Ind. In 1962 Johnson left behind the grit and swelter of the mill...
Jeff Fluhr, CEO of Spreecast
Jeff Fluhr is the CEO of Spreecast, the social video platform that brings people together for face-to-face conversation. He was also co-founder and CEO of StubHub, which sold to Ebay for $310 million in 2007. Fluhr attended Stanford Graduate School of Business from 1999 to 2000. In 10 words or...
Less than a third of companies today use social media to support their corporate strategy and risk management practices, according to new research conducted by Stanford University’s Rock Center for Corporate Governance, the Center for Leadership Development and Research at the Stanford Graduate...
2012 presidential election ads
With the presidential election in the home stretch, voters in battleground states are being subjected to seemingly unending streams of ads. The video barrage is costing the two parties hundreds of millions of dollars — money spent with the expectation that repetition will drive home a winning...
Individuals staring intently at computers and handhelds
Have you ever felt like you couldn’t stop yourself from checking your email or sending a text message, even when it annoyed everyone around you? If so, you’re hardly alone, says Kelly McGonigal, a PhD in psychology whose latest book is The Willpower Instinct: How Self-Control Works, Why It...

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