Case Studies

This listing contains abstracts and ordering information for case studies written and published by faculty at Stanford GSB.

Woman sitting in class listening to a lecture

Leadership in Focus is a large collection of case vignettes, teaching, and learning resources that bring real-world business challenges to life and spark lively discussions aimed at improving executive skills. Each short video is accompanied by teaching notes for added context, suggested discussion questions and role-playing ideas to help engage groups of managers in learning experiences of their own. Leaders may also experience the cases online with opportunities to calibrate their thinking for actionable insights.

|SM334
Kevin Schulman, Natalie Yu
2020

Devoted Health aimed to build the next-generation Medicare Advantage health insurance plan, taking advantage of tech solutions to ensure cost containment for the company’s bottom line— and a high-quality health care plan that treated members...

|E724
H. Irving Grousbeck, David Dodson, Erika Feldhausen
2020

The Eyewitness Surveillance II case tells the story of Rush Arnold and RT McCloy, friends who met while studying at Wharton, who raise a search fund under the name Channelstone Partners. In the fall of...

|OIT120
Cindie Wu Gasper, Kevin Schulman, David Scheinker
2020

Health care management requires careful planning for efficient operations, in an environment where technology, best practices, and patient demands continue to change rapidly. This case study presents an operations management decision at a large academic...

|OIT121
Stefanos Zenios, Meredith Colton-Hazy
2020

This case describes how Microsoft became a leader in cloud products from 2014 to 2019. It concisely defines “the cloud” and dives into how the leadership of Satya Nadella, the development of Azure, and the...

|P101
Saumitra Jha, Vyoma Jha
2020

This case presents the challenges facing BMW and Toyota in choosing how to address the divergence between the Trump administration and the State of California’s standards over U.S. Corporate Average Fuel Economy (CAFE) standards. The...

|M383
Jennifer Aaker, Blake Kavanaugh
2020

In the process of searching for a preschool for his son, Sepandar “Sep” Kamvar realized the ideal school he was envisioning did not yet exist. He decided to start a school that would serve to...

|M379
Russell Siegelman, Mitchel Scott, Margot Sutherland
2020

The Opendoor case follows head of market operations Megan Meyer as her team develops a strategy to enter Los Angeles, a substantial departure from the existing real estate markets the company had worked in through...

|M380
Jennifer Aaker; Naomi Bagdonas, Tom Bedecarré, Blake Kavanaugh
2020

This case provides a study of Stephen Curry’s journey as a model for how to “Ruin the Game” in your own life. It doesn’t require that you lead a championship basketball player as one of...

|E689
Leo Linbeck III; Arielle Ziv
2020

Burj Al Hamam was one of the oldest oriental restaurants in Lebanon. The restaurant was founded by Fawzi El Khoury in 1958 and has been in the family ever since. The company was passed down...

|OB101
Sarah A. Soule, Stephan Leixnering, Markus Höllerer, Margot Sutherland
2020

Erste Group (“Erste”), one of the largest financial services providers in Central and Eastern Europe, faced a rapidly changing business environment in 2019: fintech startups were unbundling retail banking services as consumers’ expectations for service...

|P103
Katherine Casey, Christy Johnson
2020

This case focuses on the political economy of ethanol policy in the United States and Brazil. The cases outlines policies put in place by the governments of the United States and Brazil to bolster the...

|E680
Yossi Feinberg , Mitchel Scott, Amadeus Orleans
2020

The case follows the design and creation of a software innovation lab at Volkswagen. Particular issues explored include the role and structure of internal innovation groups, establishing culture and defining business models for innovation, and...

|E712
Steve Ciesinski, Howie Rosen, Erika Feldhausen
2020

This case describes the development of ALLVP, a Mexico-based venture capital firm, from founding to Fund III. It discusses how Federico Antoni and Fernando Lelo de Larrea, ALLVP’s founders, positioned the firm to address unmet...

|P100
Saumitra Jha
2020

Zūm Services, Inc., a children-focused transportation company, was looking to expand into Coronado, an island community near San Diego. The company’s initial model in the San Francisco Bay area was to offer families trusted transportation...

|P102
Katherine Casey, Kenneth Shotts, Christy Johnson
2020

This case reviews the path to the passage of the Affordable Care Act, and the subsequent efforts that have been undertaken to repeal it. It focuses on the role of the government and interest groups...

|E697
David Dodson, Erika Feldhausen
2020

This case introduces students to the founding story and growth of Whole Foods, a large grocery chain focused on healthy, organic, and whole foods retailing. The case describes some of the considerations Walter Robb (co-CEO...

|SPM57
Cor van der Wal, George Foster
2020

Topgolf started with the simple concept that it was time to rethink the “joyless mud fields” of golf—and apply microchip technology to create new frontiers in the game. Topgolf Watford, the company’s first facility, opened...

|E718
David Dodson
2020

If you’re committed to excellent leadership, you’ll have to replace employees who aren’t a good fit. Further, a willingness to replace underperformers, or those in the wrong job, sends the message to your organization that...

|E716
David Dodson
2020

One of the more common mistakes in the hiring process is failing to offer vigilant, clear, and supportive onboarding for new hires. Too often, managers celebrate the moment a candidate accepts an offer but forget...

|E715
David Dodson
2020

Too often we give lip-service to the importance of building a team and how important hiring is, yet for many organizations, they don’t back this up with action. The most common reason is that to...

Publicly available cases in this collection are distributed by Harvard Business Publishing and The Case Centre.