Contact Info
David Zuckerman
Research Assistant
Behavioral Lab
David earned his bachelor’s degree from University of Rochester in 2013, where he majored in economics and physics. He is interested in the psychological mechanisms at play when people are confronted with choice, and the use of subtle “nudging” to encourage people to engage in more pro-social behavior. After receiving his master’s degree in economics from Stanford University, he started working at the Behavioral Lab in the summer of 2015, where he helps on various projects for graduate students and professors in organizational behavior and behavioral marketing, both in the lab and online.