Big Data and the Innovation Cycle

Big data and the related methodologies could have great impacts on operations and supply chain management. Such impacts could be realized through innovations leveraging big data. The innovations can be described as first improving existing processes in operations through better tools and methods; second expanding the value propositions through expansive usage or incorporating data not available in the past; and third allowing companies to create new processes or business models to serve customers in new ways. This study describes this framework of the innovation cycle.