SI72B
James Phills, Lyn Denend
2005
David Green, Victoria Hale, and Jim Fruchterman had each developed unique and innovative solutions that addressed glaring “market failures.” For Green, and his organization Project Impact, it was a new approach to manufacturing low-cost, high-quality…
OIT44 Condensed
Robert Chess, Lyn Denend, Stefanos Zenios
2005
In a conference room in the northern suburbs of Chicago, excitement was in the air. It was August 2002 and the executive steering committee for Abbott Laboratories’ new rheumatoid arthritis drug had just been notified by the FDA to expect approval…
OB51B
Brian Lowery, Lyn Denend
2005
Barbara Ladao was the chief executive officer of the Neighborhood Health Clinic (NHC), a nonprofit health center located in an ethnically diverse, underserved, and complicated community. At the time of the case, the interpersonal dynamics within the…
OB51A
Brian Lowery, Lyn Denend
2005
Barbara Ladao was the chief executive officer of the Neighborhood Health Clinic (NHC), a nonprofit health center located in an ethnically diverse, underserved, and complicated community. At the time of the case, the interpersonal dynamics within the…
E204B
Garth Saloner, Angie Strange, Alex Tauber, Amanda West
2005
The vignette is a continuation of the Jo Anne Heywood (A) vignette. In the first vignette, Heywood wonders how she should approach her first Board meeting with the news that sales have significantly missed projections. In the (B) vignette, although…
E184B
Mark Leslie, Alex Tauber
2005
This case is a follow up of the Avaya A case. The Avaya A case deals with creating a go-to-market organizational structure for the company. The Avaya B case focuses on many of the issues associated with rolling out the new go-to-market structure. The case…
GS43
Feryal Erhun, Jay Hopman, Hau Lee, Mary Murphy-Hoye, Paresh Rajwat
2005
In July 2001, eight months after the release of Intel’s Pentium®4 processor, sales of the new product had not met expectations. This was due in large part to significant downturns in world markets following record microprocessors demand in 1999 and early…
E177
James Lattin, Mark Leslie, Alicia Seiger
2005
The case details the challenges OuterBay faced with respect to its decision to pursue an OEM deal with a very large and well established technology company, EMC. It begins with a description of both companies’ businesses, the history of their relationship…
E182B
H. Grousbeck, Joel Peterson, Alex Tauber
2005
The case represents a series of four vignettes confronted by a fast growth start-up in the airline industry, JetBlue. The vignettes span the spectrum of operational issues - from how to confront employees situation to how to effectively manage a Board…
E199
Joel Peterson, Joshua Spitzer
2005
In this vignette, protagonist Tom Dixon’s business has the opportunity to acquire another similar business. Dixon’s board has advised him to seek acquisition targets, but his two VPs do not want him to pursue the acquisition of a potentially appealing…
E205
Emily Melton, Garth Saloner
2005
The vignette briefly recounts the story of how Katrina Garnett single-handedly launched Crossworlds, a successful enterprise application company. The vignette then focuses on two issues that Garnett must wrestle with as she tries to “manage” her Board of…
GS42
Hau Lee, Barchi Peleg, Seungjin Whang
2005
The Toyota demand chain is efficient, flexible, customer oriented and product specific. The case studies how Toyota uses its advanced distribution channels, inventory management, planning methodologies and production capabilities to create and manage its…
E186
Mark Leslie, James Lattin, Mike Harkey
2005
This case examines three fictional vignettes concerning ethical dilemmas in the sales force. The vignettes are directed at presenting the perspective of the CEO or VP of Sales. The fictional company around which these three vignettes center is called…
E197
R. Ellis, Mike Harkey, Garth Saloner
2005
Mother and son tandem Toby and Greg Waldorf started Destination-U, an online college matching service, in April 2004. Greg had a deep background in start-ups and technology companies, most notably as an early investor in eHarmony, an online dating…
E182A
H. Grousbeck, Joel Peterson, Alex Tauber
2005
The case represents a series of four vignettes confronted by a fast growth start-up in the airline industry, JetBlue. The vignettes span the spectrum of operational issues – from how to confront employee situations to how to effectively manage a Board…
E137B
Mike Harkey, Joel Peterson
2005
This case offers a fictional representation of Scott Bekemeyer’s second day as CEO at Valley Fire Protection, headquartered in Reno, Nevada. His first day was captured in Valley Fire Protection, Stanford Case #E-137. In that case, Scott took over the…
E206
Aisa Aiyer, Carly Irestone, Garth Saloner, Alex Tauber
2005
The vignette starts by presenting Rosemary Brooks’ background. After seven years at Lockheed, Brooks was interested in joining a company where she could take more of a “customer facing” role. Brooks’ healthy appetite for risk, her desire to make an impact…
GS41
Hau Lee, Barchi Peleg, Seungjin Whang
2005
The Toyota Motor Co. Ltd, in addition to its world class supply and demand chain management practices, excels in managing its service chain. The service chain, which the company views as key to its long term success, is responsible for providing products…
E193
H. Grousbeck, Joshua Spitzer
2005
“Wild Planet,” E-193, presents the entrepreneurial history of Danny Grossman and the toy company he founded, Wild Planet. The company abides by a prominent mission statement: “Wild Planet makes innovative products that appeal to both parents and kids….
A191
Christopher Armstrong , Alan Jagolinzer
2005
International Accounting Standard (IAS) 39, Financial Instruments: Recognition and Measurement has attracted considerable controversy throughout its development. Major European financial institutions and political agencies have lobbied heavily against the…
E203
Dani Kerrigan, Joanna Newman, Kathryn Shaw, Alex Tauber
2005
The vignette chronicles Amy Baker’s quest to start her own company. It describes Baker’s professional experience before she decides to pursue an entrepreneurial career as well as the factors that finally pushed Baker to pursue this path. Baker gave…
IB87
Lyn Denend, R. McKern
2005
This note provides an overview of India’s IT services industry, using Michael’s Porter’s ‘Diamond of National Advantage’ framework. Specifically, it assesses how India uses its factor conditions, demand conditions, related and supporting industries, and…
E180
H. Grousbeck, Timothy Groseclose, Alicia Seiger
2005
The case details the rise of Coinstar networks from a 5 store pilot program to a national phenomenon that changed the way the Fed recycles coins. The case tracks Coinstar’s founder, Jens Molbak, as he makes difficult decisions having to do with raising…
GS45
Seungjin Whang, Alyssa J. Rapp
2005
New Vine Logistics was founded in 2001 by Katie Schumacher, a member of the failed Wineshoppers.com start-up operational team. Ms. Schumacher believed that Wineshopper’s approach to inventory management, logistics, and general operational challenges…
