Publications

We empower faculty to design and discover original research that challenges conventions and creates breakthroughs that push boundaries of knowledge.

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Journal Articles

View peer-reviewed research by Stanford GSB faculty, published in leading journals across the business disciplines.

Books

View books written or edited by Stanford GSB faculty, from textbooks to books for a wider audience.

Working Papers

View scholarly works-in-progress by Stanford GSB faculty, which often appear in final form in academic journals.

Case Studies

View abstract and ordering information for case studies written and published by faculty at Stanford GSB.

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Journal Article

Competence and Commitment: Employer Size and Entrepreneurial Endurance.

Jesper B. Sørensen, Damon Phillips
Industrial and Corporate Change 2011 Vol. 20 Pages 1277-1304.

Most entrepreneurs emanate from established firms, but the impact of these employment histories on entrepreneurial outcomes is poorly understood. We argue that work experiences in the prior firm shape both the entrepreneur’s competence in and…

Journal Article

Cooperation and the Commons: Lab and Field Investigations of a Persistent Dilemma

Roderick M. Kramer
Social cognition, social identity, and intergroup relations: A festschrift in honor of Marilynn Brewer 2011 Pages 297-318.
Journal Article

Corporate Bond Default Risk: A 150-Year Perspective

Kay Giesecke, Francis A. Longstaff, Stephen M. Schaefer, Ilya A. Strebulaev
Journal of Financial Economics 2011 Vol. 102 Issue 2 Pages 233–250.

We study corporate bond default rates using an extensive new data set spanning the 1866–2008 period. We find that the corporate bond market has repeatedly suffered clustered default events much worse than those experienced during the Great…

Journal Article

Counterfactual potency

John V. Petrocelli, Elise J. Percy, Steven J. Sherman, Zakary Tormala
Journal of Personality and Social Psychology 2011 Vol. 100 Issue 1 Pages 30-46.

Counterfactual thoughts typically take the form of implied or explicit if–then statements. We propose that the multiplicative combination of “if likelihood” (the degree to which the antecedent condition of the counterfactual is perceived to be…

Working Paper

Cultivating Admiration in Brands: Warmth, Competence, and Landing in the Golden Quadrant

Jennifer Aaker, Emily Garbinsky, Kathleen Vohs
2011

Although a substantial amount of research has examined the constructs of warmth and competence, far less has examined how these constructs develop and what benefits may accrue when warmth and competence are cultivated. Yet there are positive…

Journal Article

Depression Babies: Do Macroeconomic Experiences Affect Risk Taking?

Ulrike Malmendier, Stefan Nagel
The Quarterly Journal of Economics 2011 Vol. 126 Issue 1 Pages 373-416.

We investigate whether individual experiences of macroeconomic shocks affect financial risk taking, as often suggested for the generation that experienced the Great Depression. Using data from the Survey of Consumer Finances from 1960 to 2007, we…

Journal Article

Discretion in Managerial Bonus Pools

Merle Ederhof, Madhav V. Rajan, Stefan J. Reichelstein
Foundations and Trends in Accounting 2011 Vol. 5 Issue 4 Pages 243-316.

Discretion in Managerial Bonus Pools synthesizes and integrates a growing literature that has emerged over the past 10-15 years on the use of both objective and subjective performance indicators in managerial incentive plans. The authors examine…

Working Paper

Drifting Tastes, Inertia, and Organizational Viability

Michael T. Hannan, Laszlo Polos
2011

Why do organizations generally lose their competitive edge as they get older? Recent theory and research on the dynamics of audiences and categories in markets sheds some new light on issues of organizational obsolescence.

Working Paper

Dynamics of Earnings Announcement News: Evidence from Option Prices

Mary E. Barth, Travis L. Johnson, Eric C. So
2011
Working Paper

Dynamics of Rate-of-Return Regulation

Madhav V. Rajan, Stefan J. Reichelstein, Alexander Nezlobin
2011

Under Rate-of-Return regulation, a firm’s product prices are constrained by the requirement that investors do not earn more an allowable return on the firm’s assets. This paper examines the dynamic properties of the Rate-of-Return regulation…

Book Chapter

Effects of Mere Exposure on Brand Liking

S. Christian Wheeler
Consumer Insights: Findings from Behavioral Research Marketing Science Institute Cambridge 2011 Pages 67-68.
Journal Article

Electoral Incentives and Partisan Conflict in Congress: Evidence from Survey Experiments

Neil Malhotra
American Journal of Political Science 2011
Journal Article

Evaluating the Medical Malpractice System and Options for Reform

Daniel P. Kessler
Journal of Economic Perspectives 2011 Vol. 25 Issue 2 Pages 93–110.

The U.S. medical malpractice liability system has two principal objectives: to compensate patients who are injured through the negligence of healthcare providers and to deter providers from practicing negligently. In practice, however, the system…

Journal Article

Financial Literacy Around the World: An Overview

Annamaria Lusardi, Olivia S. Mitchell
Journal of Pension Economics & Finance 2011 Vol. 10 Issue 4 Pages 497–508.

In an increasingly risky and globalized marketplace, people must be able to make well-informed financial decisions. New international research demonstrates that financial illiteracy is widespread in both well-developed and rapidly changing…

Journal Article

Financially Fragile Households: Evidence and Implications

Annamaria Lusardi, Peter Tufano, Daniel Schneider, Adair Morse, Karen M. Pence
Brookings Papers on Economic Activity 2011 Pages 83–134.

We examine households’ financial fragility by looking at their capacity to come up with $2,000 in 30 days. Using data from the 2009 TNS Global Economic Crisis Study, we document that approximately one-quarter of U.S. respondents are certain they…

Book Chapter

First Mover/Pioneer Strategies

David Bruce Montgomery (1938–2025), Marvin B. Lieberman
Handbook of Marketing Strategy Elgar 2011

his authoritative, comprehensive, and accessible volume by leading global experts provides a broad overview of marketing strategy issues and questions, including its evolution, competitor analysis, customer management, resource allocation,…

Journal Article

Forecasters' Objectives and Strategies

Iván Marinovic, Marco Ottaviani, Peter Sorensen
Handbook of Economic Forecasting 2011 Vol. 2 Pages 690-720.

This chapter develops a unified modeling framework for analyzing the strategic behavior of forecasters. The theoretical model encompasses reputational objectives, competition for the best accuracy, and bias. Also drawing from the extensive…

Journal Article

Founding Conditions, Learning, and Organizational Life Chances: Age-dependence Revisited

Gael Le Mens, Michael T. Hannan, Laszlo Polos
Administrative Science Quarterly 2011 Vol. 56 Pages 95-126.

Empirical evidence about the relation between organizational age and failure is mixed, and theoretical explanations are conflicting. We show that a simple model of organizational evolution can explain the main patterns of age dependence and…

Journal Article

From rumors to facts, and facts to rumors: The role of certainty decay in consumer communications

David Dubois, Derek Rucker, Zakary Tormala
Journal of Marketing Research 2011 Vol. 48 Pages 1020-1032.
Book

Giving 2.0: Transform Your Giving and Our World

Laura Arrillaga-Andreessen
Jossey-Bass 2011

Based on her wide-ranging experience as a philanthropist, educator, and social innovator, Laura Arrillaga-Andreessen shares the most effective strategies she herself pilots. Through dozens of real-world stories, Giving 2.0 shows how…