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Journal Articles

View peer-reviewed research by Stanford GSB faculty, published in leading journals across the business disciplines.

Books

View books written or edited by Stanford GSB faculty, from textbooks to books for a wider audience.

Working Papers

View scholarly works-in-progress by Stanford GSB faculty, which often appear in final form in academic journals.

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View abstract and ordering information for case studies written and published by faculty at Stanford GSB.

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Working Paper

Modal Constructions in Sociological Arguments

Michael T. Hannan, Greta Hsu, Laszlo Polos
2009

This paper introduces modal logics to a sociological audience. We first provide an overview of the formal properties of this family of models and outline key differences with classical first-order logic. We then build a model to represent…

Working Paper

Models of Job Preference for Stanford MBA's '78

David Bruce Montgomery (1938–2025), Dick R. Wittink
2009

An experiment was conducted to determine if the decision-making process for choosing between alternative job offers by Stanford MBA’s is affected by a task requiring an individual to evaluate hypothetical combinations of a limited number of job…

Book Chapter

Multiple roles for minority sources in persuasion and resistance

Zakary Tormala, Richard E. Petty, Victorial L. DeSensi
Minority Influence and Innovation Psychology Press 2009

Research on minority influence over the years has revealed that although sources in the numerical majority tend to be very persuasive on an immediate, public, and direct level, sources in the numerical minority tend to be resisted on this level (…

Journal Article

Objective versus Subjective Indicators of Managerial Performance

Madhav V. Rajan, Stefan J. Reichelstein
The Accounting Review 2009 Vol. 84 Issue 1 Pages 209-237.

Managerial bonus payments are frequently determined by both objective and subjective indicators of managerial performance. By its very nature, subjective information is not verifiable for contracting purposes. The inclusion of such information in…

Working Paper

On the Heritability of Choice, Judgment, and "Irrationality": Genetic Effects on Prudence and Constructive Predispositions

Itamar Simonson, Aner Sela
2009

Despite the very long history of research on heritable traits, we still know very little about genetic effects on judgment and choice, including consumer decision making. Building on recent advances in epigenetics, we hypothesize that people…

Journal Article

On the Malleability of Ideology: Motivated Construals of Color-Blindness

Eric D. Knowles, Brian S. Lowery, Caitlin M. Hogan, Rosalind M. Chow
Journal of Personality and Social Psychology 2009 Vol. 96 Issue 4 Pages 857-869.

The authors propose that the content of certain sociopolitical ideologies can be shaped by individuals in ways that satisfy their social motivations. This notion was tested in the context of color-blind ideology. Color blindness, when construed…

Journal Article

Organizational ambidexterity: IBM and emerging business opportunities

Charles A. O’Reilly, J. Bruce Harreld, Michael L. Tushman
California Management Review 2009 Vol. 51 Issue 4 Pages 75-99.

The empirical evidence is that only a tiny fraction of organizations live to age 40. Why this should be is a puzzle, since when firms are doing well they have all the resources (financial, physical, and intellectual) to continue to be successful…

Journal Article

Performance Impact of Technological Assets and Reconfiguration Capabilities: The Case of Small Manufacturing Firms in Japan

Takehiko Isobe, Shige Makino, David Bruce Montgomery (1938–2025)
Keio Business Forum 2009 Vol. 26 Issue 1 Pages 61 – 92.

The purpose of this study is to investigate the relationships between firm resources and performance. We divide firm resources into two types: primary resources and support resources. Primary resources include technological assets and…

Working Paper

Personal Emotions and Political Decision Making: Implications for Voter Competence

Neil Malhotra, Andrew Healy, Cecilia Mo
2009

According to what criteria do citizens make political decisions, and what do these criteria say about democratic competence? An impressive body of evidence suggests that voters competently evaluate diagnostic information such as macroeconomic…

Journal Article

A Positive Theory of Moral Management, Social Pressure, and Corporate Social Performance

David P. Baron
Journal of Economics and Management Strategy 2009 Vol. 18 Issue 1 Pages 7–43.

This paper provides a theory of firm behavior motivated by moral duty, self-interest, and social pressure. A morally managed and a self-interested firm compete in a market in which their corporate social performance (CSP) provides product…

Working Paper

Prigogine‘s Theory of the Dynamics of Far-From-Equilibrium Systems Informs the Role of Strategy-Making in Organizational Evolution

Robert A. Burgelman
2009

This paper offers a perspective on how Ilya Prigogine‘s theoretical ideas rooted in the physical sciences can inform and inspire organization theory and strategic management scholars. To that end, the next section of this paper provides a brief…

Journal Article

Problems in Creating and Sustaining Trust in Managed Care Settings: Physician's Perspectives

Irena Stepanikova, Karen S. Cook, David Thom, Stefanie B. Mollborn, Roderick M. Kramer
Whom can we trust? How groups, networks, and institutions make trust possible 2009 Pages 149-181.
Journal Article

Skewed Bidding in Per Per Auction Models of Online Advertising

Nikhil Agarwal, Susan Athey, David Yang
American Economic Review 2009 Vol. 99 Issue 2 Pages 441–447.

Online search, as well as keyword-based contextual advertising on third-party publishers, is primarily priced using pay-per-click: advertisers pay only when a consumer clicks on the advertisement. Slots for advertisements are auctioned, and…

Journal Article

Social Capital Creation: Collective Identities and Collective Action

Roderick M. Kramer
Social capital: Reaching out, Reaching in 2009 Pages 239-259.
Book

Strategic Management of Technology and Innovation (5th edition)

Robert A. Burgelman, Clayton M. Christensen, Steven C. Wheelwright
McGraw-Hill Irwin Boston 2009

The 5th edition of Strategic Management of Technology and Innovation continues its unmatched tradition of market leadership, by using a combination of text, readings, and cases to bring to life the latest business research on these…

Book Chapter

Studying Populations of Organizations Over Time

Glenn R. Carroll, Mi Feng, Gael Le Mens, David G. McKendrick
Handbook of Organizational Research Methods Sage Newbury Park 2009 Pages 213-229.
Journal Article

Teaching a Hippo to Dance

Amy Wilkinson
Wilson Quarterly 2009 Vol. Winter
Journal Article

The 4% Rule — At What Price?

Jason S. Scott, William F. Sharpe, John G. Watson
Journal of Investment Management 2009 Vol. 7 Issue 3 Pages 31-48.

The 4% rule is the advice many retirees follow for managing spending and investing. We examine this rule’s inefficiencies, the price paid for funding its unspent surpluses, and the overpayments made to purchase its spending policy. We show that a…

Working Paper

The Drive Toward the Electric Mile - A Proposal for a Minimum Winning Game

Robert A. Burgelman
2009

The paper reports the research done in the Stanford University Graduate School of Business 2008 Bass Seminar Strategic Thinking in Action - In Business and Beyond: The United States Quest for Energy Resilience, taught by Professors Robert A.…

Working Paper

The Economics and Politics of Corporate Social Performance

David P. Baron, Maretno Harjoto, Hoje Jo
2009

This paper estimates a three-equation structural model based on a theory that relates corporate financial performance (CFP), corporate social performance (CSP), and social pressure. CFP is found to be independent of CSP and decreasing in social…