Publications

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Journal Articles

View peer-reviewed research by Stanford GSB faculty, published in leading journals across the business disciplines.

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View books written or edited by Stanford GSB faculty, from textbooks to books for a wider audience.

Working Papers

View scholarly works-in-progress by Stanford GSB faculty, which often appear in final form in academic journals.

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View abstract and ordering information for case studies written and published by faculty at Stanford GSB.

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Working Paper

Bank Underwriting of Debt Securities: Modern Evidence

Manju Puri, Amar Gande, Anthony Saunders
1996

This paper examines recent evidence on the characteristics and pricing of debt securities underwritten by Section 20 subsidiaries (referred to as banks) of U.S. commercial bank holding companies compared to those underwritten by investment…

Journal Article

Brainstorming Groups in Context: Effectiveness in a Product Design Firm

Andrew Hargadon
Administrative Science Quarterly 1996 Vol. 41 Issue 4 Pages 685-718.

Experimental research indicates that people in face-to-face brainstorming meetings are less efficient at generating ideas than when working alone. This so-called productivity loss has led many brainstorming researchers to conclude that there is…

Working Paper

Building Store Loyalty through Store Brands

Marcel Corstjens, Rajiv Lal
1996

In this paper we study the role of the store brand in building store loyalty. Through a game theoretic approach we show how the store brand can create store differentiation leading to superior profits for the retailers. More specifically, we show…

Working Paper

Bundling Information Goods: Pricing, Profits and Efficiency

Yannis Bakos, Erik Brynjolfsson
1996

We analyze pricing strategies for digital information goods, such as those increasingly available via the Internet. Because perfect copies such goods can be created and distributed almost costlessly, any single positive price for copies is…

Journal Article

Collective trust and collective action in organizations: The decision to trust as a social decision

Roderick M. Kramer, Marilynn B. Brewer, Benjamin Hanna
Trust in organizations 1996 Pages 357-389.
Working Paper

Comparison of Some AI and Statistical Classification Methods for a Marketing Case

David Bruce Montgomery (1938–2025), K. Vanhoff, G. Swinnen
1996

Recent progress in data processing technology has made the accumulation and systematic organization of large volumes of data a routine activity. As a result of these developments, there is an increasing need for data-based or data-driven methods…

Working Paper

Competitive Reputations, Multimarket Competition and Entry Deterrence

David Bruce Montgomery (1938–2025), Bruce Clark
1996

This research examines how a market incumbent’s competitive reputation with a potential entrant can deter market entry in the context of multimarket competition. The authors use a judgment experiment to examine this relationship. In a setting…

Journal Article

Computing Equilibria of GEI using the Grassmann Manifold and Relocalization

Peter M. DeMarzo
Journal of Mathematical Economics 1996 Vol. 26 Pages 479-497.

An algorithm is described for computing fixed points on a Grassmannian manifold. The method can be applied in the more general setting of solving equations on abstract smooth manifolds into vector bundles. This development is part of a…

Journal Article

Computing Equilibria when Asset Markets are Incomplete

Peter M. DeMarzo
Econometrica 1996 Vol. 64 Pages 1-27.

Existence of equilibrium with incomplete markets is problematic because demand functions are typically not continuous. Discontinuities occur at prices for which a marketed asset suddenly becomes redundant. We show that this discontinuity…

Journal Article

Computing Zeros of Sections of Vector Bundles using Homotopies and Relocalization

Peter M. DeMarzo
Mathematics of Operations Research 1996 Vol. 21 Pages 26-43.

An algorithm is described for computing fixed points on a Grassmannian manifold. The method can be applied in the more general setting of solving equations on abstract smooth manifolds into vector bundles. This development is part of a…

Working Paper

Conflicts of Interest, Intermediation, and the Pricing of Underwritten Securities

Manju Puri
1996

When commercial banks both lend to, and underwrite securities for a firm, does this result in higher or lower prices for the underwritten securities, compared to investment houses’ underwritings? Investment houses have an incentive to…

Journal Article

Cooperation under uncertainty: What is new, what is true, and what is important

Jonathan Bendor (1950–2025), Roderick M. Kramer, Piotar Swistak
American Sociological Review 1996 Vol. 61 Issue 2 Pages 333-338.
Journal Article

Creative self-destruction among organizations: An empirical study of technical innovation and organizational failure in the American automobile industry

Glenn R. Carroll, Albert C. Teo
Industrial and Corporate Change 1996 Vol. 5 Issue 2 Pages 619-644.

A hotly debated question of organizational theory—especially evolutionary theories of organization—asks how inert are organizational structures. Answering the question requires analysis of not only organizational change but also of the…

Working Paper

Demand for Computer Products and Services by Large European Organizations

Garth Saloner, W. Steinmueller
1996

Abstract not available.

Journal Article

Divergent realities and convergent disappointments in the hierarchic relation: The intuitive auditor at work

Roderick M. Kramer
Trust in organizations: Frontiers of Theory and Research 1996 Pages 216-245.
Journal Article

Diversity, social identity, and performance: Emergent social dynamics in cross-functional teams

Gregory B. Northcraft, Jeffrey T. Polzer, Margaret Ann Neale, Roderick M. Kramer
Diversity in work teams: Research paradigms for a changing workforce 1996 Pages 69-79.
Journal Article

Do Doctors Practice Defensive Medicine?

Daniel P. Kessler, Mark McClellan
Quarterly Journal of Economics 1996 Vol. 111 Issue 2 Pages 353-390.

“Defensive medicine” is a potentially serious social problem: if fear of liability drives health care providers to administer treatments that do not have worthwhile medical benefits, then the current liability system may generate inefficiencies…

Working Paper

Does It All Add Up? Benchmarks and the Compensation of Active Portfolio Managers

Anat R. Admati, Paul Pfleiderer
1996

This paper we examine theoretically the use of benchmark portfolios in the compensation of privately informed portfolio managers. We find that the use of a benchmark, and particularly the types of benchmarks often used benchmark-adjusted…

Journal Article

Dynamic Capital Structure Under Managerial Entrenchment

Jeffrey Zwiebel
American Economic Review 1996 Vol. 86 Issue 5 Pages 1197-1215.

This paper develops a model in which managers voluntarily choose debt to credibly constrain their own future empire-building. Dynamically consistent capital structure is derived as the optimal response in each period of partially entrenched…

Working Paper

Entry and Predation: British Shipping Cartels 1879-1929

Fiona Morton
1996

I examine the outcomes of cases of entry by merchant shipping lines into established markets around the turn of the century. These established markets are completely dominated by an incumbent cartel composed of several member shipping lines.…