Publications

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Journal Articles

View peer-reviewed research by Stanford GSB faculty, published in leading journals across the business disciplines.

Books

View books written or edited by Stanford GSB faculty, from textbooks to books for a wider audience.

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View scholarly works-in-progress by Stanford GSB faculty, which often appear in final form in academic journals.

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View abstract and ordering information for case studies written and published by faculty at Stanford GSB.

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Journal Article

Children’s Reactions to the Perpetrators and Victims of Injustices

Dale T. Miller, C. Douglas McCann
Child Development 1979 Vol. 50 Issue 3 Pages 861–868.

3 experiments are reported which investigated the reactions of children in grades 1-6 to the perpetrators and victims of injustices. In the first 2 studies subjects at all age levels recommended both more punishment for an intentional perpetrator…

Working Paper

Citizen Participation in Public Decisions: A Comprehensive Policy-Capturing Approach

William F. Wright
1979

This report provides an iterative methodology for obtaining a simple quantitative model of a special interest groups preferences when the group is essentially inaccessible. The context is Social Judgment Theory. Multiple public participation…

Working Paper

Cognitive Information Processing Biases: Implications for Producers and Users of Financial Information

William Wright
1979

The emerging information-processing and decision-making literature indicates that individuals use heuristic procedures that simplify cognitive processing requirements. Judgments (particularly subjective probabilities) are based on limited…

Working Paper

A Comparison Of Capital Structure Decisions Of Regulated And Non-Regulated Firms

Howard Sosin, Robert Litzenberger
1979

Abstract not available.

Working Paper

Concrete Action Plans in TV Messages to Increase Reading of Drug Warnings

Peter Wright
1979

A field experiment was conducted to test the effect on in-store behaviors of exposure to short messages, added to brand advertisements for over-the-counter drugs, which urged that package warnings be read. The messages varied in the concreteness…

Journal Article

Consumer- centered vs. Job-centered Health Insurance

Alain C. Enthoven
Harvard Business Review 1979 Vol. 57 Issue 1 Pages 38-49.
Working Paper

Coordination Strategies for Production and Marketing in a Functionally Decentralized Firm

James Freeland
1979

This paper analyzes a mathematical model which allows marketing to choose prices and promotion strategies and allows production to choose work force levels, production rates and inventory levels in an autonomous manner. The type and manner of…

Working Paper

Easily Computed Inventory Policies for Periodic Review Systems: Shortage Cost and Service Level Models

James R. Freeland, Evan L. Porteus
1979

This paper builds on prior work of the authors by developing a shortcut method for determining approximately optimal (s,S) inventory policies for use in a periodic review inventory system in which shortage costs are assessed. The method seems to…

Working Paper

Economies of Scope and the Scope of the Enterprise: The Diversification of Petroleum Companies

David Teece
1979

This paper explores some comparative institutional considerations which help define the scope of the modern business enterprise. Specifically, an attempt is made to explain why a firm sometimes diversifies — through acquisition or de novo entry…

Working Paper

Effects Of A Crowded Television Environment: The ANA/MSI Clutter Study

Peter H. Webb, Michael L. Ray
1979

Abstract not available.

Working Paper

Effects of Name Calling and Small Requests on Receptivity to Direct-Mail Appeals

Michael L. Ray, William Swinyard
1979

Abstract not available.

Working Paper

European Economic And Political Integration: The Markets And Hierarchies Approach

Oliver E. Williamson, David J. Teece
1979

Abstract not available.

Working Paper

Exact Solution of Crew Scheduling Problems Using the Set Partitioning Model: Recent Successful Applications

Roy E. Marsten, Fred Shepardson
1979

The set partitioning model of the crew rotation problem has been well known for many years. This paper focuses on recent developments that have made this model more attractive and have resulted in several successful implementations. These…

Working Paper

FASB Statement No. 8: A Review of Empirical Research on Its Economic Consequences

Paul A. Griffin
1979

Abstract not available.

Working Paper

Futures Trading, Rational Expectations and the Efficient Markets Hypothesis

Margaret Bray
1979

This paper analyzes a model of a futures market in which both pure speculators and producers participate. Traders form rational expectations about the return on holding futures (the spot price) on the basis of diverse private information and the…

Working Paper

Improved Iterative Computation of the Expected Discounted Return in Markov and Semi-Markov Chains

Evan L. Porteus
1979

This paper seeks to reduce the computation needed by iterative methods to find the expected discounted return in a finite semi-Markov or Markov chain. Two new norm reducing extrapolations and a new iterative method are presented and shown to be…

Working Paper

A Lagrangean Relaxation Algorithm for the Two Duty Period Scheduling Problem

Fred Shepardson, Roy E. Marsten
1979

The two duty period scheduling problem is an integer programming problem with 0-1 constraint coefficients. It is recognized that the problem can be reformulated as a one duty period problem with side constraints. Since the one duty period problem…

Working Paper

MBAs Move into Managing Small Companies

Thomas W. Harrell, Margaret S. Harrell
1979

Abstract not available.

Working Paper

Management as Symbolic Action: The Creation and Maintenance of Organizational Paradigms

Jeffrey Pfeffer
1979

Abstract not available.