Publications

Browse or search publications from Stanford GSB faculty.

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Interpersonal Conflict

John G. Holmes, Dale T. Miller
Contemporary Topics in Social Psychology General Learning Press Morristown 1976 Pages 265–307.

The Role of Rewards in Externally and Self-imposed Delay of Gratification

Dale T. Miller, Rachel Karniol
Journal of Personality and Social Psychology 1976 Vol. 33 Issue 5 Pages 594–600.

A General Procedure for Estimating Consumer Preference Distributions

V. “Seenu” Srinivasan
Journal of Marketing Research November1975 Vol. 12 Issue 4 Pages 377-389.

New Product Distribution: An Analysis of Supermarket Buyer Decisions

David Bruce Montgomery (1938–2025)
Journal of Marketing Research August1975 Vol. 12 Issue 3 Pages 255-264.

New Tools for Teaching Marketing: Computer and Model Assisted Cases

George S. Day, David Bruce Montgomery (1938–2025), Charles B. Weinberg
Proceedings of the 1975 AMA Educators' Conference August1975

Women Economists: Career Aspirations, Education, and Training

Myra H. Strober
American Economic Review May1975 Vol. 65 Issue 2 Pages 92-99.

Actor-observer Differences in Perceptions of Effective Control

Dale T. Miller, Stephen A. Norman
Journal of Personality and Social Psychology 1975 Vol. 31 Issue 3 Pages 503–515.

Self-serving Biases in the Attribution of Causality: Fact or Fiction?

Dale T. Miller, Michael Ross
Psychological Bulletin 1975 Vol. 82 Issue 2 Pages 213–225.

The Role of Situational Restrictiveness on Self-fulfilling Prophecies: A Theoretical and Empirical Extension of Kelley and Stahelski's Triangle Hypothesis

Dale T. Miller, John G. Holmes
Journal of Personality and Social Psychology 1975 Vol. 31 Issue 4 Pages 661–673.

Marketing Decision-Information Systems: Some Design Considerations

David Bruce Montgomery (1938–2025)
Handbook of Marketing Research McGraw-Hill May1974

The Effects of Dividend Yield and Dividend Policy on Common Stock Prices and Returns

Fischer Black, Myron S. Scholes
Journal of Financial Economics May1974 Vol. 1 Issue 1 Pages 1–22.

Integrating the Computer into a Business School Curriculum

Henry C. Lucas, Jr., Jean Claude Larreche, David Bruce Montgomery (1938–2025)
Decision Sciences April1974 Vol. 5 Issue 2 Pages 268–283.

A Study of Computer Use in a Graduate School of Business

Henry C. Lucas, Jr., David Bruce Montgomery (1938–2025), Jean Claude Larreche
Communications of the ACM April1974 Vol. 17 Issue 4 Pages 205-206.

A Consumer-Based Methodology for the Identification of New Product Ideas

Allan D. Shocker, V. “Seenu” Srinivasan
Management Science February1974 Vol. 20 Issue 6 Pages 921-937.

On Line Computer Applications in Marketing and Marketing Research

David Bruce Montgomery (1938–2025)
Handbook of Marketing Research McGraw-Hill 1974

Some Factors Affecting Awareness of Annual Percentage Rates in Consumer Installment Credit Transactions

George G.C. Parker, Robert P. Shay
Journal of Finance 1974 Vol. 29 Issue 1 Pages 217-225.

Status and Trends in the Application of Marketing Models

David Bruce Montgomery (1938–2025)
Computergestutzte Marketing-Planning Wolfgang Dummer & Co. Munich 1974

Estimating the Weights for Multiple Attributes in a Composite Criterion using Pairwise Judgments

V. “Seenu” Srinivasan, Allan D. Shocker
Psychometrika December1973 Vol. 38 Issue 4 Pages 473-493.

Bonds versus Stocks: Some Lessons from Capital Market Theory

William F. Sharpe
Financial Analysts Journal November1973 Vol. 29 Issue 6 Pages 74-80.

Linear Programming Techniques for Multidimensional Analysis of Preferences

V. “Seenu” Srinivasan, Allan D. Shocker
Psychometrika September1973 Vol. 38 Issue 3 Pages 337-369.