View From The Top: Dara Treseder
View From The Top is the dean’s premier speaker series where students interview well-respected leaders from around the world who share insights on effective leadership, their personal core values, and lessons learned throughout their career.
Dara Treseder is SVP, Global Head of Marketing, Comms & Membership at Peloton—the leading interactive fitness platform. At Peloton, Dara sets the strategy and goals for Marketing to build the Peloton brand, market the product portfolio, cultivate the Member community, and drive the company’s growth and international expansion. She oversees Membership, Community, Brand, Product Marketing, International Marketing, Consumer Strategy & Insights, Demand Generation, Communications, and Creative.
A veteran Chief Marketing Officer, Dara was previously the CMO of Carbon and the CMO of GE Business Innovations & GE Ventures. Earlier in her career, she led marketing and growth efforts at Apple and Goldman Sachs.
Dara has been recognized by Forbes as one of the “World’s 50 Most Influential CMOs,” by Silicon Valley Business Journal as one of Silicon Valley’s top 40 leaders under 40, by Adweek as a “Brand Genius,” by Business Insider as one of the “Top 25 most innovative CMOs in the world,” and by Inc. Magazine as one of the “30 Inspirational Women to Watch in Tech.”
This event is only open to current Stanford GSB students to attend. Students will receive an email announcement and reminders that include links to register to attend in-person.