Navdeep S. Sahni

Associate Professor, Marketing

Navdeep S. Sahni

Associate Professor of Marketing

Business School Trust Faculty Scholar for 2022–2023
Academic Area:

Research Statement

Navdeep Sahni’s research investigates consumer and seller decisions in digital marketplaces.


Sahni is an associate professor of marketing at Stanford GSB. His research investigates consumer and seller decisions in digital marketplaces. His research employs methodologies ranging from econometric analysis to large-scale experimentation to make inferences from data. In recent years, he has studied how platform policies can increase welfare of all sides of a marketplace. His research also examines the effects of various marketing activities including internet search advertising, display advertising, retargeting, and email marketing. He has published several articles in leading marketing and economics journals, including Marketing Science, Management Science, Quantitative Marketing and Economics, and the Review of Economic Studies. His research has been recognized with awards, including American Marketing Association’s Paul Green Award, Weitz-Winer-O’Dell Award, and Quantitative Marketing and Economics Journal’s Dick Wittink prize. He was named to the Marketing Science Institute’s list of Scholars in 2022.

Sahni joined Stanford in the summer of 2012. He received his PhD from the University of Chicago Booth School of Business in 2012. He holds an undergraduate degree (Integrated M.Tech.) in mathematics and computing from Indian Institute of Technology Delhi.

Academic Degrees

  • PhD. Quantitative Marketing, University of Chicago Booth School of Business, 2007–12
  • B. Tech & M. Tech, Mathematics & Computing, Indian Institute of Technology, Delhi, 2004

Academic Appointments

  • Associate Professor of Marketing, 2016–present
  • Business School of Trust Faculty Scholar 2022-23
  • Assistant Professor of Marketing, 2012–16
  • Lacob Family Faculty Scholar for 2016–17

Awards and Honors

  • Finalist, Gary Lilien Marketing Science Practice Prize
  • Winner, Weitz-Winer-O'Dell Award, 2021
  • Finalist Paul Green Award 2019
  • Winner, 2016 Dick Wittink Award
  • Winner, Paul Green Award, 2016
  • Winner, Paul Green Award, 2016
  • Winner, ISMS Doctoral dissertation award, 2011
  • Fellow at AMA-Sheth Doctoral Consortium, 2011
  • Katherine Dusak Miller PhD Fellowship for academic years 2009–11
  • The Joseph Pichler Fellowship for Summer Research, 2008
  • Top 1% in National Standard Examination (Physics Olympiad 1997) in Physics at Higher Secondary Level


Journal Articles

Working Papers

Service to the Profession


  • Marketing Science
  • Journal of Marketing Research
  • Management Science
  • Operations Research
  • Journal of Industrial Economics
  • Quarterly Journal of Economics
  • Journal of Political Economy

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