Research by the Value Chain Innovation Initiative

We support rigorous research that is immediately applicable to real-world situations related to the choices and challenges faced by today’s global value chain leaders.

Projects may be structured as theoretical or model-based research, empirical research, or detailed field-based studies in any the following themes:

  • Electronic commerce
  • Global trade dynamics
  • Retail supply chains
  • Agricultural value chains
  • Data-driven decision-making
  • Electronic marketplaces
  • Omnichannel fulfillment and logistics
  • Service value chains
  • Product digitization
  • Shared value chain strategies
  • Social media in the value chain
Publication Search
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Journal Article

Information Transmission and the Bullwhip Effect: An Empirical Investigation

Robert Bray, Haim Mendelson
Management Science March92012 Vol. 58 Pages 860-875.

The bullwhip effect is the amplification of demand variability along a supply chain: a company bullwhips if it purchases from suppliers more variably than it sells to customers. Such bullwhips (amplifications of demand variability) can lead to…

Journal Article

Delegation vs. Control of Component Procurement Under Asymmetric Cost Information and Price-Only Contracts

Enis Kayis, Feryal Erhun, Erica Plambeck
Manufacturing and Service Operations Management 2012 Vol. 15 Issue 1 Pages 45-56.

A manufacturer must choose to delegate component procurement to its tier-1 supplier, or to control component procurement by contracting with both the tier-1 supplier and the tier-2 component supplier. Both suppliers have private cost information…

Book

Market Liquidity: Asset Pricing, Risk, and Crises

Yakov Amihud, Haim Mendelson, Lasse Heje Pedersen
Cambridge University Press 2012

This book presents the theory and evidence on the effect of market liquidity and liquidity risk on asset prices and on overall securities market performance. Illiquidity means incurring a high transaction cost, which includes a large price impact…

Journal Article

Improving Environmental Performance in Your Chinese Supply Chain

Erica Plambeck, Hau L. Lee, Pamela Yatsko
MIT Sloan Management Review December212011 Vol. 53 Issue 2 Pages 43–52.

It’s not easy, but some leading companies have found that the right incentives and collaborative efforts can help their suppliers achieve better environmental performance. For this MIT Sloan Management Review article, Stanford Professors Hau L.…

Journal Article

The Greening of WalMart’s Supply Chain… Revisited

Erica Plambeck, Lyn Denend
Supply Chain Management Review September2011 Vol. 15 Issue 5 Pages 16-23.

In 2007, SCMR featured an article on Walmart’s burgeoning sustainability program, focusing on eight specific initiatives being undertaken at the company. Four years later, the author of that article, Erica Plambeck of Stanford, and colleague Lyn…

Journal Article

Information Goods vs. Industrial Goods: Cost Structure and Competition

Haim Mendelson, Roy Jones
Management Science 2011 Vol. 57 Pages 164-176.
Case

Mountain Hazelnuts: Social Entrepreneurship in Bhutan

Hau L. Lee
2011
Mountain Hazelnut Venture Limited (“Mountain Hazelnuts”) was founded with economic, social, and environmental objectives. It planned to distribute young hazelnut plants at no charge to a large number of subsistence farmers in Bhutan. The farmers…
Other Publication

The Ghana Shea Value Chain Reinforcement Initiative

Sonali Rammohan
Stanford Global Supply Chain Management Forum December2010

As part of its long-term strategic commitment to accelerate economic development in previously excluded markets, in 2009 SAP launched a program leveraging microfinance, education, and technology to improve income of women Shea nut farmers in…

Other Publication

Don’t Tweak Your Supply Chain — Rethink it End to End

Hau L. Lee
Harvard Business Review October2010 Pages 1-22.

With the best of intentions, companies experiment with isolated efforts to improve sustainability — only to encounter a long string of unanticipated consequences, often in the form of financial, social, or environmental costs. That’s partly…

Other Publication

Fueling Growth

Sonali Rammohan
Stanford Social Innovation Review June2010 Pages 68-71.

Riders for Health had won international acclaim for its novel approach to maintaining health transport vehicles in sub-Saharan Africa. Yet the organization was having trouble scaling its services at its first site: Gambia. Here is how the…

Journal Article

Service Provider Competition: Delay - Cost Structure, Segmentation and Cost Advantage

Haim Mendelson, Maxim Afanasyev
Manufacturing & Service Operations Management 2010 Vol. 12 Pages 213-235.
Case

Shanzhai ("Bandit") Mobile Phone Companies: The Guerrilla Warfare of Product Development and Supply Chain Management

Hau L. Lee
2010
In 2008, more than 750 million cell phones were produced in China. A significant portion (20 percent, or about 150 million units) of these phones were produced by Shanzhai companies. These companies had rapidly taken a significant share (about 10…
Other Publication

Toward a More Responsible Supply Chain: The HP Story

Sonali Rammohan
Supply Chain Management Review July2009 Pages 34-41.

Hewlett-Packard’s Supply Chain Social and Environmental Responsibility (SER) program has evolved steadily in recent years. Today, it’s not only about complying with labor, environmental, and health and standards, but also about helping suppliers…

Journal Article

Effects of E-Waste Regulation on New Product Introduction

Erica Plambeck, Qiong Wang
Management Science March2009 Vol. 55 Issue 3 Pages 333-347.

This paper investigates the impact of e-waste regulation on new product introduction in a stylized model of the electronics industry. Manufacturers choose the development time and expenditure for each new version of a durable product, which…

Journal Article

Information Sharing and Order Variability Control Under a Generalized Demand Model

Li Chen, Hau L. Lee
Management Science February192009 Vol. 55 Issue 5 Pages 781-797.

This paper examines the value of information sharing and how it can address the bullwhip effect. We start with a general demand model, coupled with a smoothing policy for order variability control. In addition, we do not require that the supplier…

Journal Article

Multiple Sourcing and Procurement Process Selection with Bidding Events

Tunay I. Tunca, Qiong Wu
Management Science February192009 Vol. 55 Issue 5 Pages 763-780.

We examine the procurement process selection problem of a large industrial buyer who employs reverse auctions for awarding procurement contracts. We contrast two classes of commonly used strategies under multiple sourcing; namely, single-stage…

Case

Cisco Systems, Inc.: Collaborating on New Product Introduction

Hau L. Lee
2009
In November 2007, a global, cross-functional team at Cisco Systems, Inc. was seeking management approval to start manufacturing a new router, code-named Viking. The team faced a host of challenges in launching the low-cost but powerful router for…
Case

The European Recycling Platform: Promoting Competition in E-Waste Recycling

Hau L. Lee
2009

The European Recycling Platform was the only pan-European recycling organization created in response to the European Union’s groundbreaking directive to promote recycling of electronic waste. Braun, Electrolux, Hewlett-Packard and Sony…

Case

Zappos.com: Developing a Supply Chain to Deliver WOW!

Hau L. Lee
2009

Zappos was founded in 1999, during the Internet boom, to sell shoes online. The company’s founding premise was to provide the ultimate in selection to its customers—all brands, styles, sizes, and colors. Zappos organized all aspects of its…

Other Publication

The Whose, Where and How of Inventory Control Design

Hau L. Lee, Seungjin Whang
Supply Chain Management Review December12008 Pages 7.

Most companies have more freedom than they imagine to organize their supply chains for maximum efficiency. By rethinking inventory control in terms of who owns the inventory at any point, where it should be located, and who controls it, managers…

Other Publication

Business Benefits to HP Suppliers from Responsible Practices in China

Sonali Rammohan
Stanford Global Supply Chain Management Forum December2008

In recent years, the electronics industry has made important improvements in social and environmental responsibility (SER) conformance among first-tier suppliers, due in part to the standardization of SER practices set forth in the Electronics…

Other Publication

Trends in Organic, Transitional and Sustainable Cotton

Diana Rothchild, Bilal Musharraf, Samuel Lu, Ning Sung
Center for Social Innovation Newsletter May2008 Vol. 4

This article, published in the Center for Social Innovation Newsletter (Spring 2008, Vol. 4), summarizes a white paper that addresses trends in the development of socially and environmentally responsible supply chains with respect to the…

Case

Renault's Logan Car: Managing Customs Duties for a Global Product

Hau L. Lee
2008

Operations network design is about where to locate your supply sources and manufacturing and distribution operations, as well as the deployment of such operations, i.e., who should be supplying whom. With the emergence of global supply and…

Case

Unsafe For Children: Mattel's Toy Recalls and Supply Chain Management

Hau L. Lee
2008

In August and September 2007, Mattel made a series of product recalls, totaling more than 20 million toys. The recalls were for excessive lead and for magnets that could become loose. All of the recalled toys had been made in China. The Mattel…

Riders for Health

Delivering Health to the Last Mile
Research Brief

The systematic management of motorcycles used by healthcare workers improved health ministry system performance in Zambia.

Increase in Health Reach
Interactive Map

GPS trackers monitoring healthcare workers’ motorcycle trips were used to develop detailed maps of dirt paths.