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PhD Program

 

Marketing

Academic Placements

Graduates are listed by year of graduation, initial placement, and dissertation title.

Jonah Berger, '07
University of Pennsylvania, The Wharton School
"Divergence in Cultural Practices: Tases as Signals of Identity "

David Gal , '07
Northwestern University, Kellogg School of Management
"Cross-Model Consumption Experience "

Wei Liu, '06
University of California, Los Angeles, Anderson School of Management
"Buying with Confidence: Preference Testing Effects in the Consumer's Decision to Purchase"

Song-Oh Yoon, '05
Singapore Management University
"How Stable Are Consumers' Constructed Preferences?: The Modeling Role of Choice Set and Evaluation Mode"

Adam Brasel, '04
Boston College - Carroll School of Management
"Overwhelming Alternatives"

Oded Netzer, '04
Columbia Business School
"A Hidden Markov Model of Customer Relationship Dynamics"

Agnish Chakravarti, '03
Northwestern University
"Motivated Evaluations of Salespersons' Actions and Messages: The Role of Consumers' Goals and Prior Knowledge"

Thomas Kramer, '03
Baruch College, The City University of New York
"The Effect of Preference Measurement on Preference Construction and Responses to Customized Offers"

Sang-Hoon Kim, '00
Korea Advanced Institute of Science and Technology
"Modeling Buyers' Upgrading Behavior on Successive Versions of High-Tech Products: Theoretical and Empirical Analyses"

Ran Kivetz, '00
Columbia University
"Preferences Towards Streams of Efforts for Future Rewards: Understanding Frequency Programs"

Elie Ofek, '00
Harvard University
"R&D, Marketing and the Quest for Industry Leadership"

Sanjay Sood, '00
Rice University
"Competitive Anticipation in Marketing Decision Making"

Donnel Briley, '97
Hong Kong University of Science and Technology
"Influence of Collectivism on Consumer Choice"

Aimee Drolet, '97
Anderson School of Management, University of California, Los Angeles
"Generic Preferences"

Mark Forehand, '97
University of Washington
"Bonuses and Bribes: The Impact of Consumer Inferences about the Marketer and the Self on Promotional Response"

David Bell, '96
University of California, Los Angeles
"Consumer Response to Retailer Pricing Strategies"