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Learning From Strategic Success and Failure
https://www.gsb.stanford.edu/faculty-research/publications/learning-strategic-success-failure
Comment: On The Negative Binomial Distribution
https://www.gsb.stanford.edu/faculty-research/publications/comment-negative-binomial-distribution
Individual Differences in Response to Consumer Promotions
https://www.gsb.stanford.edu/faculty-research/publications/individual-differences-response-consumer-promotions
Preferences for Strategic Alliance Attributes: Contrasts Between Korean and U.S. Managers
https://www.gsb.stanford.edu/faculty-research/publications/preferences-strategic-alliance-attributes-contrasts-between-korean-us
The Challenge of Global Customer Management
https://www.gsb.stanford.edu/faculty-research/publications/challenge-global-customer-management
Factores-chave na Estrategia de Marketing dos Exportadores Portugueses
https://www.gsb.stanford.edu/faculty-research/publications/factores-chave-na-estrategia-de-marketing-dos-exportadores-portugueses
Challenges to Academic Marketing: Toward the Next Decade
https://www.gsb.stanford.edu/faculty-research/publications/challenges-academic-marketing-toward-next-decade
Export Performance as an Antecedent of Export Commitment and Marketing Strategy Adaptation: Evidence from Small and Medium Sized Exporters
https://www.gsb.stanford.edu/faculty-research/publications/export-performance-antecedent-export-commitment-marketing-strategy
Calibrating MBA Job Preferences for the 21st Century
https://www.gsb.stanford.edu/faculty-research/publications/calibrating-mba-job-preferences-21st-century
Implemented Strategies in Business-to-Business Contexts
https://www.gsb.stanford.edu/faculty-research/publications/implemented-strategies-business-business-contexts
Conundra and Progress: Research on Entry Order and Performance
https://www.gsb.stanford.edu/faculty-research/publications/conundra-progress-research-entry-order-performance
Conference on Evolving Competition in the 21st Century
https://www.gsb.stanford.edu/faculty-research/publications/conference-evolving-competition-21st-century
Fundamental Issues and Directions for Marketing
https://www.gsb.stanford.edu/faculty-research/books/fundamental-issues-directions-marketing
Beauty as a Goal: Creating Harmony Between Health and Taste
https://www.gsb.stanford.edu/faculty-research/publications/beauty-goal-creating-harmony-between-health-taste
2016-06-19 Stanford Executive Program: Be a Leader Who Matters
https://www.gsb.stanford.edu/content/19-jun-2016-stanford-executive-program-be-leader-who-matters
2017-06-25 Stanford Executive Program: Be a Leader Who Matters
2017-06-25 Stanford Executive Program: Be a Leader Who Matters Program Stanford Executive Program Application State Closed Display Off Date Type Date Date 2017-06-25 - 2017-08-05 Format In-Person…
https://www.gsb.stanford.edu/content/2017-06-25-stanford-executive-program-be-leader-who-matters
Two Options Stanford Executive Program: Be a Leader Who Matters
https://www.gsb.stanford.edu/content/two-options-stanford-executive-program-be-leader-who-matters
2023-10-28 Flex Stanford Executive Program: Be a Leader Who Matters
https://www.gsb.stanford.edu/content/2023-10-28-flex-stanford-executive-program-be-leader-who-matters
Local News and National Politics
https://www.gsb.stanford.edu/faculty-research/working-papers/local-news-national-politics
Generative AI at Work
https://www.gsb.stanford.edu/faculty-research/publications/generative-ai-work
Earnings Targets, Strategic Patent Sales, and Patent Trolls
https://www.gsb.stanford.edu/faculty-research/working-papers/earnings-targets-strategic-patent-sales-patent-trolls
Fall 2024 Stanford Business Magazine
https://www.gsb.stanford.edu/magazine/issues/fall-2024
Intra-firm Bargaining Under Nonbinding Contracts
https://www.gsb.stanford.edu/faculty-research/publications/intrafirm-bargaining-under-nonbinding-contracts
Wait-and-See or Step in? Dynamics of Interventions
https://www.gsb.stanford.edu/faculty-research/working-papers/wait-see-or-step-dynamics-interventions
MBA Program
https://www.gsb.stanford.edu/content/mba-program
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