Related Sites
PhD Students
These are the students this year that are using the Lab for their research, under their respective disciplines. Select a discipline below to view the list of Phd students.
Behavioral Marketing
Jayson Jia Email: jia_jayson "at" gsb.stanford.edu |
|---|
Jayson has a BA in economics from Yale University and is currently a PhD student in Behavioral Marketing at the GSB. At Yale, he was affiliated with the SOM Consumer Behavior Lab and the Rudd Center for Food Policy and Obesity. His undergraduate research focused on perceived risk and overeating, and decision making under constraints. Now, his broad areas of interest include consumer behavior, perceived risk, uncertainty, preference construction, and the self. |
Uma Karmarkar email: ukarma "at" stanford.edu |
Uma is a third year doctoral student in the marketing department. Based on her extensive background in the neurosciences, Uma is interested in many of the neuropsychological factors that underlie facets of decision making. Her current projects examine the effects of context and framing on perceptions of value and subsequent choice. In addition, she is interested in the factors involved in choice satisfaction and post-choice regret. Other research includes work on the interpersonal effects of expressed confidence on attitudes and behavior. |
Ab Litt email: alitt "at" stanford.edu |
I'm looking at motivated evaluation and decision making; in particular, cases where people feel driven to choose and to do things that don't make them happy (or are bad in other ways). The main thrust involves fleshing out fundamental conceptual and construct distinctions between components of value related to desire (e.g., wanting, motivation, salience, strength of pursuit engagement) and experiential pleasure (e.g., liking, satisfaction, commitment, guilt/regret). I joined Stanford's Marketing PhD program in 2007, after completing undergraduate work in mathematics and computer science at the University of Waterloo (Canada). I spent two years there doing research in theoretical neuroscience, philosophy of mind, emotion, and other things. Publications
Current Projects
|
Taly Reich Email: reich_taly "at" gsb.stanford.edu |
Taly is a first-year behavioral marketing PhD student at the Graduate School of Business. She has an M.Sc. in Industrial Psychology from the Technion, Israel Institute of Technology, where her research focused on the conflicting effects of certainty on risk-taking behavior. She obtained a B.A. in Psychology from the University of Haifa, graduating with the highest honors. She also has industry experience in employee selection and marketing. Her research interests include consumer decision making, specifically the interplay between intuitive processes and cognitive processes and the irrational factors that influence decision-making. Publications
|
Melanie R. Rudd email: rudd_mel "at" gsb.stanford.edu |
Mel Rudd is a first-year behavioral marketing student at the Graduate School of Business. Prior to arriving at Stanford, Mel earned her Bachelor's Degree in Business Administration/Marketing from the University of Washington (Seattle) in 2007. Her current research interests include the automatic processes that affect judgment and behavior (when and why individuals may be unconsciously influenced by situational factors) and how current choices are influenced by anticipated future choices or previous decisions. Current Projects
|
Organizational Behavior
|
|
|---|
Broadly speaking, I am interested in the psychology of social justice. I study why some people violate social norms, and how they justify their behavior. I am also interested in how observers react to those norm violations (either by punishing the offender or compensating the victim). Some of my work looks at the antecedents of punishment and compensation, such as the emotions that the victim expresses, while other studies examine the consequences of decisions to punish and compensate, such as status conferral. PublicationsCurrent Projects
|
Lucia E. Guillory email: luciag1 "at" stanford.edu |
I am a first year doctoral student in Organizational Behavior. I’m interested in learning more about how group identity interacts with situational factors to influence the way that people think and act in the world. While I’m fascinated by the development and effect of stereotypes, I am also more broadly interested in interracial interactions, gender, power, conflict, and how these factors influence our conceptualization of inequality. Recently I have been involved in work on how race influences the social networks that people recollect and envision. I am also currently working on a project that attempts to examine the role of morality claims in perpetuating conflict. In the coming months I hope to further develop these research streams and discover more points of interest. Current Projects
|
|
email: hogan_caitlin "at" gsb.stanford.edu |
Publications
Current projects
|
Senia Maymin email: maymin_senia "at" gsb.stanford.edu |
Kieran O’Connor email: oconnor_kieran "at" gsb.stanford.edu |
I was born in San Diego, grew up in Colorado, and majored in Psychology as an undergraduate at Stanford. I have long been interested in conflict resolution, and like to apply the theories and research of Social Psychology to look at a broad array of disputes (international and political, legal, and organizational). I have more recently begun working with Benoit Monin and Liz Mullen on psychological questions related to morality and justice. Current Projects
|
Rebecca Schaumberg email: schaumberg_rebecca "at" gsb.stanford.edu |
Sonya Ouzdin Zak email: souzdin "at" gsb.stanford.edu |
I was born in Russia and as a young teenager moved to California, the OC to be exact. From that point on, I was determined to get good grades in school so I could escape from the boredom and superficiality of American suburbia. I finally found myself at UC Berkeley where I received a degree in Psychology and Business Administration. It was there where I truly fell in love with the scientific method, especially how it could be used to study people's behavior in groups. I first thought I had to cross the continent to pursue this passion, but it turned out that all I had to do was go to the other side of the Bay! Oh, I almost forgot: As a tribute to my immigration experience and entrepreneurial spirit, I am also one of two cofounders of IMTranslator (imtranslator.com), a sophisticated online application designed to assist people with their multilingual communication needs on the web. Don't thihnk that I am all work and no play. I am very happily married to my husband, Ilya, and I love to cook! Current ProjectsI am currently working on my dissertation where I am exploring participation in online consumer review forums as a social phenomenon, governed by social norms and concerns. In addition, with Prof. Miller, I study how norms govern who has standing to speak out against injustices. With Prof. Flynn, I study how systems of generalized exchange evolve in the context of an online gifting community (i.e. Freecycle.org) and compare this unorthodox system to more common direct exchange system such as Craigslist.org. With Prof. Mullen, I study how power influences people's willingness to restore justice following a transgression. |
Political Economics
|
Cecilia Mo email: chmo "at" stanford.edu |
|---|
Research Interests My research focuses on three areas: 1) theories of bounded rationality—how cognitive constraints affect decision-making; 2) the political economy of development, specifically in the domains of gender and education; and 3) the role of social networks on decision making processes. Having been a public policy practitioner first, my research questions are always tied to a pressing social policy question. Given the complexities of public policy questions, my research style interdisciplinary, drawing on theories and methodologies in economics, education, political science, psychology, and sociology. Current Projects
|








