Giving 2.0: Transform Your Giving and Our World

Book cover for Giving 2.0

Giving 2.0: Transform Your Giving and Our World

Jossey-Bass, 2011

Based on her wide-ranging experience as a philanthropist, educator, and social innovator, Laura Arrillaga-Andreessen shares the most effective strategies she herself pilots. Through dozens of real-world stories, Giving 2.0 shows how everyone can find innovative and powerful methods to give their time, money, and expertise — whether volunteering and fundraising, leveraging technology and social media, creating social innovation, or starting a giving circle, fund, foundation, nonprofit, or advocacy group.

Accessible, practical, and deeply personal, Giving 2.0 shows how individual contributions of every size go further when we bring both our hearts and our minds to philanthropy to reach our fullest potential. Ultimately, Giving 2.0 is an indispensable tool for everyone aspiring to create social impact, transmit giving values to their children, and find long-lasting meaning from generosity.

Selected Editorial Reviews
Giving 2.0 empowers everyone — from volunteers to donors to advocates — to get the most out of their giving and themselves.
Melinda Gates, cochair and trustee, Bill & Melinda Gates Foundation
Giving 2.0 is a real gift to anybody committed to using his or her life, resources, and energies to make the world a better place. I've been involved in philanthropy, nonprofit organizations, and fundraising for over 20 years, and this is without a doubt the most comprehensive and accessible guide to smart philanthropy that I have ever encountered. It's both an inspiring call for a culture of giving and an excellent, indeed essential manual of practical steps people can take to maximize their positive impact on the world.
Edward Norton, actor and cofounder, Crowdrise
Laura Arrillaga-Andreessen is a brilliant storyteller who has the rare gift of animating both the heart and mind of philanthropy. A compelling read, Giving 2.0 draws richly on the credibility of her personal journey as well as her broad academic expertise. It is brimming with persuasive evidence and practical resources for all types of philanthropists, from those just beginning to those with significant experience looking to more effectively evaluate their progress and enhance their efforts. Giving 2.0 is a must-read for anyone eager to change the world.
Judith Rodin, president, Rockefeller Foundation
Laura Arrillaga-Andreessen shows us the power of new thinking around philanthropy and inspires readers to make a difference. Giving 2.0 is an important book—one that will empower a new generation of philanthropists and make the world a better place.
Marc Benioff, chairman and CEO,, and author, Behind the Cloud
Giving 2.0 redefines philanthropy, revealing through compelling stories that charity is not just about donating money. This powerful book will inspire you to use your time, expertise and voice to have an enduring impact. Laura Arrillaga-Andreessen shows us that everybody can help to change the world.
Sheryl Sandberg, COO, Facebook
Giving 2.0 speaks directly to the influence of millions of ordinary people whose contributions form the backbone of American philanthropy, adding up to more than $200 billion and 8.1 billion hours of volunteering each year. A compelling, meticulously researched work, Giving 2.0 pays its readers the ultimate tribute by assuming that they have what it takes to become powerful givers themselves. Its influence will be felt in untold acts of more informed and thoughtful giving. And its — and Arrillaga-Andreessen’s — impact will be registered in the societal transformation those vastly better gifts make possible.
Sally Osberg, CEO, Skoll Foundation
A highly engaging book, written by a national leader in philanthropy, Giving 2.0 is a must-have resource for present and future donors at any level. Laura Arrillaga-Andreessen beautifully captures the most important principles for giving with your hands, your heart, and your head. Her compelling personal stories, as well as inspiring examples of effective donors of all ages and incomes, provide practical and inspirational insights, ideas, and innovations that underlie the art of giving well.
John Hennessy, president, Stanford University
Research shows that happiness comes from spending time connecting with others, not just having or spending money. Giving 2.0 shows how connected the world is, and how to determine the role you'd like to play in changing the world. Whether donating time, money, skill, or voice, Giving 2.0 can show you how to gain greater happiness and fulfillment from your efforts.
Jennifer Aaker, coauthor, The Dragonfly Effect, and General Atlantic Professor of Marketing at Stanford Graduate School of Business
Through vignettes of individual and family philanthropists, Laura Arrillaga-Andreessen, a great philanthropist and leader in her own right, captures both the passion and the tough analysis and decision-making necessary to turn that passion into results. In a highly engaging style, she covers the value of having clear goals for one's own philanthropy; the importance of supporting an organization's real needs, even for quotidian back office functions; and how to undertake appropriate due diligence and evaluation. Giving 2.0 offers a bounty of valuable information for donors of all levels.
Paul Brest, president, William & Flora Hewlett Foundation, and coauthor, Money Well Spent