Marketing Seminars
The GSB Marketing Seminar is held on Wednesdays at 11:45 am-1:00 pm. Box lunches and drinks will be provided. Please arrive a few minutes early to get your lunch so we can start on time.
- Meet the Speaker (for GSB faculty only)
Please select the link above to view the current schedule, then email Rochelle Bagalso for an appointment.
Spring 2008 |
Speaker |
Title |
Time/Place |
|---|---|---|---|
| April 2 | Kartik Hosanagar University of Pennsylvania |
Blockbuster Culture's Next Rise or Fall: The Impact of Recommender Systems on Sales Diversity | 12:00-1:15 PM L103 |
| April 9 | David Amodio New York University |
Neural Mechanisms of Social Judgments: Roles of Implicit Affective vs. Semantic Memory Related Papers: A Dynamic Model or Guilt Stereotyping and Evaluation in Implicit Race Bias Meeting of the Minds |
12:00-1:15 PM L103 |
| April 16 | Behavioral PhD Presentation Quantitative PhD Presentation |
12:00-1:15 PM L103 12:00-1:15 PM L104 |
|
| April 23 | Eric Anderson Northwestern University |
Using Price Cues | 11:45-1:00 PM S150 |
| April 30 | Chris Hsee University of Chicago - GSB |
Is Hedonic Experience Relative or Absolute? Abstract |
11:45-1:00 PM S150 |
| May 7 | Jagmohan Raju University of Pennsylvania |
A Theory of Combative Advertising | 11:45-1:00 PM S150 |
| May 14 | Anat Keinan Harvard Business School |
Anti-Corporate Consumption | 11:45-1:00 PM S150 |
| May 21 | Cassie Mogilner Stanford University |
11:45-1:00 PM S150 |
|
| May 28 | Peter Rossi University ofChicago - GSB |
11:45-1:00 PM S181 |
|
| June 4 | Monica Wadhwa Stanford University |
11:45-1:00 PM S150 |
Winter 2008 |
Speaker |
Title |
Time/Place |
|---|---|---|---|
| January 16 | Scott Shriver Stanford University |
Measurement of Indirect Network Effects in the Market for Flex-Fuel Vehicles and E85 Ethanol | 12:00-1:15 PM L103 |
| January 23 | Daniel Klapper Stanford University (visiting) |
Slotting Allowances and Long-run Channel Efficiency | 12:00-1:15 PM L103 |
| January 30 | Juliet Zhu University of British Columbia |
Evaluations of Products Viewed on Various Display Table Surfaces: Context Effects Engendered by Self-View and Type of Processing | 12:00-1:15 PM L103 |
| February 6 | David Montgomery Stanford University |
Reflections on Marketing at Stanford, the Genesis of Marketing Science, and Asian Management Research and Education in the 21st Century | 12:00-1:15 PM L103 |
| February 13 | Michaela Draganska Stanford University |
A Larger Slice or a Larger Pie? An Empirical Investigation of Bargaining Power in the Distribution Channel | 12:00-1:15 PM L103 |
| February 20 | Avi Goldfarb University of Toronto |
Are All Managers Created Equal? | 12:00-1:15 PM L103 |
| February 27 | Ravi Dhar Yale School of Management |
Beyond Survival of the Fittest: The Influence of Consumers' Mindset on Brand Extension Evaluations | 12:00-1:15 PM L103 |
| March 5 | Peter Dodds University of Vermont |
Influence and Social Contagion: Models and Experiments Related Papers: - Influentials, Networks, & Public Formation - An Experimental Study of Search in global Social Networks: Supplementary Online Material - Universal Behavior in a Generalized Model of Contagion - Multiscale, Resurgent Epidemics in a Hierarchial Metapopulation Model |
12:00-1:15 PM L103 |
| March 12 | Aner Sela and Itamar Simonson Stanford University |
Priming Frugality in Context by Aner Sela and Itamar Simonson Regarding Inherent Preferences by Itamar Simonson |
12:00-1:15 PM L103 |