2006-07 Marketing Seminars
Spring 2007 |
Speaker |
Title |
Time/Place |
|---|---|---|---|
April 4 |
Han Hong |
Estimating Static Models of Strategic Interactions [ |
Noon-1:15 pm/Littlefield 103 |
April 11 |
Sanjog Misra |
The Cost of Strategy: An Application to Supermarket Pricing Abstract [ Background Paper [ |
Noon-1:15 pm/Littlefield 103 |
April 18 |
Leilei Gao |
The Influence of Decision Order on Consumer Purchase Behavior |
Noon-1:15 pm/Littlefield 103 |
April 25 |
Taylan Yildiz |
Learning Online Produce Quality |
Noon-1:15 pm/Littlefield 103 |
May 2 |
Bryan Bollinger Noriko Kakihara |
Strategic Effects of Product Positioning on Firm Entry The Recruitment of Emotional Circuitry in Decision Making |
Noon-1:30pm/Littlefield 103 |
May 9 |
Michal Maimaran |
The Bold - Timid Divide in Consumer Choice [ |
Noon-1:15 pm/Littlefield 103 |
May 16 |
Matt Shum |
How Much Competition is a Secondary Market [ |
Noon-1:15 pm/Littlefield 103 |
May 23 |
Cassie Mogilner |
Life's Riches: Time vs. Money |
Noon-1:30pm/Littlefield 103 |
May 30 |
Monica Wadhwa |
Whetting the Motivational System |
Noon-1:15 pm/Littlefield 103 |
PDF 524KB]
Winter 2007 |
Speaker |
Title |
Time/Place |
|---|---|---|---|
January 10 |
No Seminar |
|
Noon-1:15 pm/Littlefield 103 |
January 17 |
Carl F. Mela |
[ |
Noon-1:15 pm/South 152 |
January 24 |
Inseong Song |
A Dynamic Model for Repayment Behaviors of New Customers in the Credit Card Market [ |
Noon-1:15 pm/Littlefield 103 |
January 31 |
Itamar Simonson |
The Effect of States of Mind and Stated Expectations on Consumer Response Related Paper: |
Noon-1:15 pm/Littlefield 103 |
February 7 |
Noah Goldstein [ |
The Extended Self: Implications for Perceiving the Self, Influencing Others, and Judging Both Based on the paper: |
Noon-1:15 pm/L107 |
February 14 |
Winter Faculty Meeting |
|
|
February 21 |
Kenneth Wilbur |
A Model of "Search Advertising" in Duopoly with an Application to Competitive Click Fraud |
Noon-1:15 pm/Littlefield 103 |
February 28 |
Neal Roese |
Regret and Counterfactual Thinking: Implications for Consumer Preferences Related Papers:
|
Noon-1:15 pm/Littlefield 103 |
March 7 |
Wesley Hartmann |
A Structural Analysis of Joint Decision-Making [ |
Noon-1:15 pm/Littlefield 103 |
March 14 |
Karsten Hansen |
[ |
Noon-1:15 pm/Littlefield 103 |
Fall 2006 |
Speaker |
Title |
Time/Place |
|---|---|---|---|
October 4 |
Brett Gordon [ |
A Dynamic Model of Consumer Replacement Cycles in the PC Processor Industry [ |
Noon-1:15 pm/S162 |
October 18 |
Michael Trusov [ |
Your Members are Also Your Customers: Marketing for Internet Social Networks [ |
Noon-1:15 pm/Littlefield 103 |
October 25 |
Oleg Urminsky [ |
Scope Intensity and the "Mere Token" Effect [ |
Noon-1:15 pm/Littlefield 103 |
November 1 |
Carlos Torelli [ |
[ |
Noon-1:15 pm/Littlefield 103 |
November 8 |
Angela Lee [ |
[ |
Noon-1:15 pm/Littlefield 103 |
November 29 |
Aparna Labroo [ |
The Effect of Ease of Processing on Evaluation? Between Two Brands: A Goal Fluency Account of Brand Evaluation [ Of Frog Wines and Frowning Watches: Semantic Priming of Perceptual Features and Brand Evaluation [ |
Noon-1:15 pm/Littlefield 103 |
December 6 |
Zakary Tormala |
The Resistance Appraisals Hypothesis: A New Framework for Understanding Resistance to Persuasion [ |
Noon-1:15 pm/Littlefield 103 |
December 8 |
Uzma Khan |
[ |
Noon-1:15 pm/Littlefield 103 |