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An Adaptive Consumer's View of Attitudes and Other Choice Mechanisms, as Viewed by an Equally Adaptive Advertiser
https://www.gsb.stanford.edu/faculty-research/working-papers/adaptive-consumers-view-attitudes-other-choice-mechanisms-viewed
Three Learning Theory Traditions and Their Application in Marketing
https://www.gsb.stanford.edu/faculty-research/working-papers/three-learning-theory-traditions-their-application-marketing
Involvement and Political Advertising Effect: An Exploratory Experiment
https://www.gsb.stanford.edu/faculty-research/working-papers/involvement-political-advertising-effect-exploratory-experiment
Capital Budgeting and Dividend Decisions Under Proportional Flotation Costs and Proportional Brokerage Fees
https://www.gsb.stanford.edu/faculty-research/working-papers/capital-budgeting-dividend-decisions-under-proportional-flotation
Closed-End Investment Companies in the United States: Risk and Return
https://www.gsb.stanford.edu/faculty-research/working-papers/closed-end-investment-companies-united-states-risk-return
Sharing Rules and Equilibrium in an International Capital Market Under Uncertainty
https://www.gsb.stanford.edu/faculty-research/working-papers/sharing-rules-equilibrium-international-capital-market-under
A Note on the Relation Between the Generalized GUB-Technique and Dantzig-Wolfe Decomposition
https://www.gsb.stanford.edu/faculty-research/working-papers/note-relation-between-generalized-gub-technique-dantzig-wolfe
Algorithms for Minimizing Total Cost, Bottleneck Time and Bottleneck Shipment in Transportation Problems
https://www.gsb.stanford.edu/faculty-research/working-papers/algorithms-minimizing-total-cost-bottleneck-time-bottleneck-shipment
Marketability Restrictions and Valuation of Capital Assets Under Uncertainty
https://www.gsb.stanford.edu/faculty-research/working-papers/marketability-restrictions-valuation-capital-assets-under
A State-of-the Art Analysis of Behavioral Accounting Research
https://www.gsb.stanford.edu/faculty-research/working-papers/state-art-analysis-behavioral-accounting-research
Technology Transfer By Multinational Firms: The Resource Cost of Transferring Technological Knowhow
https://www.gsb.stanford.edu/faculty-research/working-papers/technology-transfer-multinational-firms-resource-cost-transferring
Time-Cost Tradeoffs and the Establishment of Manufacturing Facilities Abroad
https://www.gsb.stanford.edu/faculty-research/working-papers/time-cost-tradeoffs-establishment-manufacturing-facilities-abroad
Regulation and Computer Services
https://www.gsb.stanford.edu/faculty-research/working-papers/regulation-computer-services
An Application of Regression Smoothing for Forecasting Customer Utility Bills
https://www.gsb.stanford.edu/faculty-research/working-papers/application-regression-smoothing-forecasting-customer-utility-bills
A Monte Carlo Study of Metric and Nonmetric Estimation Methods for Multiattribute Models
https://www.gsb.stanford.edu/faculty-research/working-papers/monte-carlo-study-metric-nonmetric-estimation-methods-multiattribute
The Reliability of Estimated Beta Weights in Multiple Regression Studies
https://www.gsb.stanford.edu/faculty-research/working-papers/reliability-estimated-beta-weights-multiple-regression-studies
A Theoretical Comparison of the Predictive Power of the Multiple Regression and Equal Weighting Procedures
https://www.gsb.stanford.edu/faculty-research/working-papers/theoretical-comparison-predictive-power-multiple-regression-equal
Supervisor-Worker Relations: A Study of Supervisory Practices in Japanese and American Firms in the United States
https://www.gsb.stanford.edu/faculty-research/working-papers/supervisor-worker-relations-study-supervisory-practices-japanese
Decision Processes for Major Durables: An Empirical View
https://www.gsb.stanford.edu/faculty-research/working-papers/decision-processes-major-durables-empirical-view
Money, Income, and Sunspots: Measuring Economic Relationships and the Effects of Differencing
https://www.gsb.stanford.edu/faculty-research/working-papers/money-income-sunspots-measuring-economic-relationships-effects
Research on Ad-Stimulated Thought Processes
https://www.gsb.stanford.edu/faculty-research/working-papers/research-ad-stimulated-thought-processes
Externality Law and Market Safeguards
https://www.gsb.stanford.edu/faculty-research/working-papers/externality-law-market-safeguards
Horizontal Integration in Energy: Organizational and Technological Considerations
https://www.gsb.stanford.edu/faculty-research/working-papers/horizontal-integration-energy-organizational-technological
An Inter-Industry Approach to Econometric Cost of Capital Estimation
https://www.gsb.stanford.edu/faculty-research/working-papers/inter-industry-approach-econometric-cost-capital-estimation
Competitive Bidding in the Underwriting of Public Utilities Securities
https://www.gsb.stanford.edu/faculty-research/working-papers/competitive-bidding-underwriting-public-utilities-securities
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