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July 01, 2008
Written
Francis Flynn: If You Want Something, Ask For It
A study shows that we dramatically underestimate how likely others are to help us.
June 01, 2008
Written
Can Polling Location Influence How Voters Vote?
A study says the location of where voting takes place "would be more than enough to change the outcome of a close election."
June 01, 2008
Written
For MBA Grads, Corporate Responsibility Trumps Salary
A survey of graduating MBAs reveals how far they'll go to find an employer whose thinking is in sync with their own.
June 01, 2008
Written
Want Your Product to Look Good? Follow Something Bad
Persuasion research shows that context can matter as much as content.
May 01, 2008
Written
How Much Will We Pay for a Year of Life?
A study figures that $129,000 represents the minimum cost of giving a person an additional “quality-of-life adjusted” year of life.
May 01, 2008
Written
Nicolás Szekasy: You Need to Be Prepared to Capture Opportunity
The CFO of MercadoLibre, the eBay of Latin America, explains how the company has capitalized on rising internet use.
May 01, 2008
Written
What the U.S. Can Learn from High School Students in India, China
An entrepreneur screens his new film, 2 Million Minutes, at Stanford GSB and explains how students around the world use their time differently.
May 01, 2008
Written
Women are Still Scarce in Top-Level Business Positions
Deborah Zoullas, MBA ’78, outlined what professional women can do at the annual banquet organized by the Women in Management MBA student group.
April 01, 2008
Written
Excessive Executive Pay Makes Headlines, But So What?
A study shows that media clamor over high executive compensation makes virtually no difference in company behavior.
April 01, 2008
Written
Supply Chain Strategies for Sustainable Companies
Companies can make money being socially responsible and environmentally friendly ways, says Professor Hau Lee. It just takes the Triple-A approach.
March 01, 2008
Written
American Symphonies Often Spend More Than They Earn
A scholar's research suggests that a best-practices review including cost-cutting measures would help.
March 01, 2008
Written
Changing Recruitment Opens More Boards to Women
Stanford GSB graduates at Women's Initiative Network (WIN) encourage women to join boards and expand their networks.
March 01, 2008
Written
Encouraging Teamwork Can Boost Manufacturing Productivity
In a study of steel mills, rank-and-file workers in strategic teams were effective in tackling complex efficiency problems.
March 01, 2008
Written
Lee Scott: Criticism May Produce Innovation
The Wal-Mart president and CEO says with some issues, like sustainability, feedback can be used to get ahead of society's expectations.
March 01, 2008
Written
The Behavioral Impact of a Higher Price
Studies show that subjects report a medicine less effective when it doesn't cost as much.
March 01, 2008
Written
Why You Should Segment Your Market
Consumers can respond to the same verbal, visual, or cognitive cue in very different ways, including having different buying behavior.
February 01, 2008
Written
2008 Principal Investment Conference
The Volatility Will Continue; Fasten Your Financial Seatbelts, Barrack Says
February 01, 2008
Written
Balancing Career and Family Isn't Getting Any Easier
Women who plan strategically will successfully balance both fulfilling business careers and family lives.
February 01, 2008
Written
Carlos Brito: No Corporate Jets, No Executive Offices
The CEO of InBev, the world's second-largest brewer, explains how running a lean business leads to a high-performance culture — and greater profits.
February 01, 2008
Written
How Dividends Encourage Consumer Spending
New research suggests that investors are more likely to spend dividends and reinvest capital gains.
February 01, 2008
Written
Pondering the Ethics of Global Business
The Stanford GSB Alumni Association's Lifelong Learning program and Stanford Law School sponsored the discussion led by Professor David Brady.
January 01, 2008
Written
Baba Shiv: How a Wine's Price Tag Affect Its Taste
A study shows that cost doesn't merely interfere with perceived quality, it actually affects real quality.
January 01, 2008
Written
Brian S. Lowery: How Framing Impacts Views on Affirmative Action
Concern about group position and well-being can tilt peoples’ opinions against affirmative action policies, even if they want to help minorities.
January 01, 2008
Written
Good Scolding Can Save Natural Resources
The most effective strategy to save the planet from rampant consumption might simply be soundly scolding people who overuse.