Profiles of Purpose

Meet the entrepreneurs behind the Seed Transformation Program. Their stories of struggle and success embody Seed’s mission, working together to bring prosperity to their regions. Watch the series and be inspired.

Profiles of Purpose Intro: The Problem Solvers
4:44
The Problem Solvers
4,277 views
Hear from leaders filled with passion and purpose — equally committed to growing their businesses and improving their communities and the world.
Profiles of Purpose: Making A Difference
4:49
Making A Difference
3,282 views
Wandia Gichuru, founder & CEO of Vivo Activewear, a women’s fashion brand in Kenya, hopes to inspire the next generation of women in business.
Profiles of Purpose – Constance Swaniker
4:55
The Art of Transformation
1,035 views
Constance Swaniker, owner of Accents & Arts, the leading Ghanaian metal and woodworking company, talks about the power of art to transform lives.
Profiles of Purpose – Elsie Dogbegah
4:14
Yes She Can
1,213 views
Elsie Dogbegah, owner of Home Fresh Foods, an agro-processor of African ethnic foods, shares her passion for creating a woman-centric business.
Profiles of Purpose – Afolabi Abiodun
3:45
The Boy From the Streets
1,850 views
Afolabi Abiodun, CEO of SB Telecoms, explains how failure and tenacity turned his business, life, and community around.
Profiles of Purpose – EniIbukun Adebayo
4:19
An Ace Entrepreneur
1,624 views
Eni Ibukun Adebayo, founder of CleanAce Dry Cleaners, explains how he’s expanding his family business and developing entrepreneurs through training.
Profiles of Purpose – Femi Oye
3:46
Putting Safety on the Front Burner
959 views
Femi Oye, owner of GoSolar Africa, shares his story of inventing smokeless cook stoves after watching his grandmother die from inhaling toxic smoke.
Profiles of Purpose – Ehi Binitie
4:06
Africa’s Silicon Valley
2,387 views
Ehi Binitie, co-founder of Rancard, shares his journey of solving phenomenal problems that many parts of the world never get to see.
Profiles of Purpose – Victor and Abiola Oduguwa
4:55
How to Feed a Nation
841 views
Abiola and Victor Oduguwa, co-founders of Nation Feeders, share the secrets to their marriage, business, and vision for feeding the nation with jobs.
Profiles of Purpose – Patricia Zoundi Yao
3:43
A Business With Soul
1,005 views
Patricia Zoundi Yao, founder and CEO of Quickcash, tells how failure fueled her ambition, impact, and success.