Marketing ,
Leadership
Pedro M. Gardete: Should Competitors Share Information?
Concealing knowledge could hurt your company and your industry.
July 06, 2015
| by
Beth Rimbey
In some industries, keeping valuable market data secret does more harm than good.
A Stanford assistant professor of marketing says there are times when pooling information can help you get big-picture perspective, avoid market turbulence and build a stronger company in the long run.
For media inquiries, visit the Newsroom.
Explore More

Dara Treseder, MBA ’14: “If You Stand For Everything, You Stand For Nothing”
Peloton VP shares why defining purpose, whether for a brand or for yourself, is the jumping-off point for business.

12 Stories About Gender, Power, and Progress for Women’s History Month
Some of our favorite articles about breakthroughs, biases, and bosses.

Leading From Home: How to Create the Right Environment for Communication
In this podcast episode, we discuss the importance of not just knowing what your audience needs to hear, but how they need to hear it.