Jennifer Aaker: How to Use Humor to Improve Creativity

Video

Jennifer Aaker: How to Use Humor to Improve Creativity

Humor can get you through long lines at Disneyland and a bad day at work.

Laughter has the power to increase creativity, improve health and strengthen relationships, explains Stanford Graduate School of Business Professor Jennifer Aaker.

Aaker video

For media inquiries, visit the Newsroom.
Explore More

Insights

A woman runner wearing a fitness tracker stops to tie her shoe | iStock/monkeybusinessimages
February 13, 2018
Written

Why Do We Avoid Information Right When We Need It Most?

Comparing ourselves to others can help us meet goals — especially if the timing’s right.

Insights

A girl reading a book | iStock/Vladins
December 5, 2017
Written

What to Read over the Holidays

15 Stanford business professors recommend books for those long winter nights.

Insights

 man watching a video on his laptop | iStock/Zephyr18
December 4, 2017
Written

Seven Most-Watched Videos of 2017

From AI to leadership lessons to the secret lives of MBA students, here are the videos that grabbed your attention this year.