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Insights by Stanford Business

Insights

Man walking past a slogan at the Google Campus start-up space in the Gangnam district of Seoul | Reuters/Thomas Peter
July 30, 2015
Written

Shai Bernstein: What Really Matters to Early-Stage Investors?

The team behind a business concept can be more important than the idea itself.

Insights

Authenticity and Focus | Illustration by Tricia Seibold and iStock/chuwy
July 29, 2015
Written

How to Tell the Story of Your Brand

Aim for “subtle” product pitches, and find ways to bring your brand loyalists face-to-face with each other.

Insights

Engineer Buford Taylor sits on a couch as he works on his computer at Eventbrite headquarters in the South of Market area in San Francisco, California
July 28, 2015
Written

Yossi Feinberg: Lessons from the Real Silicon Valley

An economist says that beneath the region's veneer, there are business principles entrepreneurs can all learn from.

Insights

Victor Koo, chairman and chief executive of  Youku Tudou Inc. | Courtesy Victor Koo
July 23, 2015
Written

Victor Koo: Venture Capital Firms are Proliferating in China

Youku Tudou CEO on micro movies and other ways Chinese directors are leveraging the internet.

Insights

Facebook Inc. CEO Mark Zuckerberg being escorted by security guards | Reuters/Eduardo Munoz
July 21, 2015
Written

Elizabeth Blankespoor: In IPO Road Shows, the Messenger Is the Message

New research shows that snap judgments of a CEO’s presentation style affect stock price.

Insights

July 13, 2015
Written

Iván Marinovic: Why Honest Job Appraisals Can Be Bad for Business

Honesty isn't always the best policy when it comes to performance reviews.

Insights

The Language of nonprofits includes phrases like "human rights," "efficiency," "social capital," "global health," "catalyst," "social change," "outcomes," "survey," "leadership," "democracy", and "data."
July 2, 2015
Written

Walter W. Powell: The Language of Nonprofits is Changing

As charitable organizations collaborate more with businesses, their vocabulary transforms.

Insights

Illustration of pizza with sushi toppings and chopsticks | Tricia Seibold
August 7, 2015
Written

Working Across Genres Can Dilute Your Brand

Combining categories makes it harder for people to understand what you are doing.

Insights

Jonathan Beekman
August 13, 2015
Written

Jonathan Beekman: “Be Bold and Just Go For It”

The founder of gift company Man Crates discusses leadership, his company’s quirky culture, and why he’s “wired for entrepreneurship.”

Latest Stories

August 11, 2015
Written

Shai Bernstein: Does Face Time with Investors Make a Startup More Successful?

Having investors you can easily interact with can help a business grow.
August 7, 2015
Written

People Challenges Can Sink Startups

The best company culture is not where everyone gets a hug.
August 7, 2015
Written

Working Across Genres Can Dilute Your Brand

Combining categories makes it harder for people to understand what you are doing.
August 4, 2015
Written

Is the Responsible Food Trend Sustainable?

The organic food movement has momentum, explains an owner of San Francisco grocer Bi-Rite Market.
July 30, 2015
Written

Shai Bernstein: What Really Matters to Early-Stage Investors?

The team behind a business concept can be more important than the idea itself.
July 29, 2015
Written

How to Tell the Story of Your Brand

Aim for “subtle” product pitches, and find ways to bring your brand loyalists face-to-face with each other.
July 28, 2015
Written

Are Big Drug Companies Too Slow to Report Patient Deaths to the FDA?

A new analysis shows that some pharmaceutical companies may be dragging their feet on disclosing critical data.
July 28, 2015
Video

Design Thinking is About Doing

Stefanos Zenios describes an action plan for entrepreneurs.
July 28, 2015
Written

How Fear of Contagious Diseases Fuels Xenophobia

Fear of contagion makes people irrational.
July 28, 2015
Written

Yossi Feinberg: Lessons from the Real Silicon Valley

An economist says that beneath the region's veneer, there are business principles entrepreneurs can all learn from.