Uplevel your leadership skills with this strategic storytelling course to help you cultivate empathy, convey purpose, and become a more authentic leader.

The most effective leaders have the ability to re-imagine the future and use storytelling — in both their business and personal lives — to share a vision, captivate audiences, and drive impact. This actionable course will help you understand the neuroscience and social science behind why stories resonate with people and how you can leverage them to positively impact your team, culture, and organization. Learn best practices and hear winning stories from Fortune 500 CEOs, world leaders, and all-star athletes such as Eric Yuan of Zoom, former Secretary of State Condoleezza Rice, and Stephen Curry of the Golden State Warriors.

This flexible on-demand online course is self-paced and works within your schedule. Get same-day access to proprietary, research-based content created by world-renowned Stanford GSB faculty. Engage with video lectures, graphic novels, and podcast-style interviews. Receive personalized feedback from course facilitators on key assignments to apply what you’ve learned.

Key Benefits

Learn the science and skills of storytelling to lead more effectively and generate support for your vision.

  • Understand why storytelling is a superpower and learn how to create and share stories to make an impact.
  • Boost your leadership skills and discover storytelling tools to motivate stakeholders, deepen relationships, and advance your vision by aligning toward a shared vision moving forward.
  • Learn how to apply a simple story structure to craft authentic, persuasive stories.
  • Create a story bank, collecting stories from coworkers, customers, and personal journey partners.
  • Harness stories to build a more human-centric, purpose-filled, innovative culture where members feel valued, inspired, and part of high-performing teams.


Who Should Attend?

  • Professionals at every career stage who want to develop storytelling skills to lead more authentically, inspire others, and accelerate buy-in with stakeholders
  • Leaders who want to leverage effective storytelling techniques to connect with and persuade
  • Individuals who want to harness stories to humanize leaders, reinforce culture, and build brands

Register Anytime

Online | US $1,500

Payment Information

Payment is due upon registration. Your 60-day access begins upon receipt of full payment.

Group Discounts Offered

Learn together and save up to 15%. Contact us for more details on discounts and benefits for groups of five or more.

Awarded Upon completion

Certificate of completion to add to your LinkedIn profile and download for your records


Rania Helaihel
Associate Director, On-Demand Courses Executive Education
Program Overview

Program Overview

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