Allan C. Thygesen

Allan  C. Thygesen
Lecturer, Marketing
Contact Info
Allan C.Thygesen
Academic Area: 
Marketing

Bio

As President of the Americas at Google, Allan leads the company’s advertising business in North and South America.  Prior to this role he served as President of Google Marketing Solutions, overseeing the global mid-market and small advertiser business, which serves millions of customers and agencies worldwide.  Allan is a sought-after voice in the technology industry and presently serves as a Lecturer at the Stanford Graduate School of Business and as an outside Director for RingCentral (NYSE: RNG).

Before joining Google in 2010, Allan was a managing director and partner in the U.S. venture and growth funds of The Carlyle Group, where he led investments in startups in sectors including e-commerce, mobile advertising and imaging.  Earlier, Allan served as EVP, sales and business development, at Wink Communications, which he helped take public in 1999. Before joining Wink in 1996, he worked in sales, marketing, customer service and finance management roles at various technology companies in the United States and Denmark.

Allan received a master’s degree in economics from the University of Copenhagen and an MBA degree from the Stanford Graduate School of Business, where he graduated as an Arjay Miller scholar.  He lives in the Bay Area with his wife and four children.

Academic Degrees

  • MBA, Stanford GSB, 1988
  • MSc, Economics, University of Copenhagen, 1986

Academic Appointments

  • Lecturer, Stanford GSB, 2014-present

Professional Experience

  • President of the Americas, Google, 2017-present
  • President of Google Marketing Solutions, Google, 2010-2017

Teaching

Degree Courses

2019-20

This course examines the fundamental issues of creating a strategy for monetization and revenue growth within an organization. Students learn about setting an organization's business model design, aligning various functional areas within the...

Stanford Case Studies

Ad Technology: Display Advertising and the Growth of Programmatic | M356
Harikesh Nair, Allan Thygesen, Jaclyn Foroughi2015
Data Monetization and Consumer Tracking | M358
Harikesh Nair, Allan Thygesen, Jaclyn Foroughi2015