Marketing seminars are held on Wednesdays from 12:00 to 1:15 pm, unless otherwise indicated.
Seminars are open to Stanford GSB faculty and PhD students, or by permission.
| Date, Time & Location | Speaker | Title |
|---|---|---|
| May 20 12:00-1:15 via Zoom |
Elisabeth Honka UCLA |
 Consumer Search in the U.S. Auto Industry: The Value of Dealership Visits joint paper with Dan Yavorsky |
| Date, Time & Location | Speaker | Title |
|---|---|---|
| Jan 15 12:00-1:15 P102 |
Andrea Morales Arizona State |
Looks Can Be Deceiving: Positive & Negative Effects of Aesthetic Payments & Photo-Customized Products ( Abstract) |
| Jan 22 12:00-1:15 W332 |
Jared Watson NYU Stern (Meet the Speaker) |
Red Flag! The Consequences of Alerting Consumers to Fake Reviews joint paper with Amna Kirmani |
| Jan 29 12:00-1:00 G101 |
Junyu Cao UC Berkeley joint with OIT |
Last-mile shared delivery: A discrete sequential packing approach |
| Feb 05 12:00-1:15 W332 |
Ed O’Brien The University of Chicago Booth School of Business (Meet the Speaker) |
Knowing What to Enjoy When: Psychological Constraints on Optimal Sampling ( Abstract) |
| Feb 12 12:00-1:15 P102 |
Remi Daviet The Wharton School, The University of Pennsylvania (Meet the Speaker) |
Neural Attribute Normalization: An Application to Marketing with Deep Learning ( Abstract) |
| Feb 19 12:00-1:00 P107 |
Harikesh Nair Stanford GSB joint seminar with OIT |
Online Inference for Advertising Auctions joint paper with Caio Waisman, Carlos Carrion, and Nan Xu |
| Feb 26 12:00-1:15 W332 |
Matthew Grennan The Wharton School, The University of Pennsylvania (Meet the Speaker) |
Physician-Industry Interactions: Persuasion and Welfare joint paper with Kyle Myers, Ashley Swanson, and Aaron Chatterji ( Abstract) |
| March 04 12:00-1:15 W332 |
Joonhwi Joo The University of Texas at Dallas (Meet the Speaker) |
Random-Coefficients Logit Demand Estimation with Zero-Valued Market Shares joint paper with Jean-Pierre Dube, and Ali Hortacsu |
| Date, Time & Location | Speaker | Title |
|---|---|---|
| Sep 25 12:00-1:15 P102 |
Kwabena Donkor UC Berkeley |
How Difficult is Tipping? Using Structural and Non-Structural Approaches to Estimate Decision Costs |
| Oct 09 12:00-1:15 P102 |
Omid Rafleian University of Washington |
Adaptive Ad Sequencing |
| Oct 16 12:00-1:15 P102 |
Tesary (Xiaocai) Lin University of Chicago |
Valuing Intrinsic and Instrumental Preferences for Privacy |
| Oct 23 12:00-1:15 P102 |
Yewon Kim University of Chicago |
Customer retention under imperfect information |
| Oct 30 12:00-1:15 P102 |
Dinara Akchurina INSEAD |
Study Before Play: Pairing Educational and Gamified Content to Align Usage and Purchase Decisions |
| Nov 06 12:00-1:15 P102 |
Oren Reshef University of California, Berkeley |
Smaller Slices of a Growing Pie: The Effects of Entry in Platform Markets |
| Nov 13 12:00-1:15 P102 |
Xin Chen UC Berkeley |
Social Promotional Strategies and Consumer Choice: Evidence from and Online Field Experiment |
| Dec 04 12:00-1:15 E233 |
Meng Zhu Johns Hopkins |
The Beauty Penalty (vs. Premium) joint paper with Tinting Nian, and Joachim Vosgerau ( Abstract) |
Click “Meet the Speaker” below a name to view a schedule.
