To picture how the GSB has changed (and stayed the same), we recreated some classic campus shots — with a modern twist.
Cars, clothing, and the campus home might look different — but the essential components of Stanford GSB’s values of excellence, community, and innovation have remained consistent over the years.
Students in 1969 pose in front of the GSB building, which had opened three years earlier opposite History Corner.
GSB Archives
Cory Hall
An electric car, updated fashions, and the Knight Management Center show a view from today.
GSB Archives
Elena Zhukova
GSB Archives
Many books written by GSB faculty have become seminal texts for both academic and general audiences. Included among them are Conservative Investors Sleep Well, by Philip Fisher, who dropped out of the GSB in 1928 yet later returned as a guest in investment classes.
Elena Zhukova
A more contemporary addition is Arguing About Tastes by economics professor David M. Kreps, a John Bates Clark Medal winner whose books have been translated into multiple languages.
GSB Archives
Elena Zhukova
Former dean Rene McPherson, with Sloan Fellows in 1981 (above left) and Professor Deb Gruenfeld (above right) in her Acting With Power course.
Classrooms in the old GSB complex had traditional chalkboards and uniform rows of desks, as shown here with Professor Joanne Martin in 1980.
GSB Archives
Elena Zhukova
The GSB’s current home in the Knight Management Center was designed around collaborative spaces and flexible layouts, as demonstrated by Professors Ken Shotts and Steve Callander teaching an Executive Education course in summer 2024.
GSB Archives
Elena Zhukova
Though technology has moved from desktops to laptops and students choose selfies over meeting at the The Flamebirds (above left), the desire for community and connection has stayed consistent over the years.
For 100 years, we’ve been dedicated to the things that haven’t happened yet, and the people who are about to dream them up. In 2025, we celebrated our Centennial through stories and events.
Explore More
Scholars Discuss the Promises and Challenges of Decentralized Governance
Spurring Startup Success: Celebrating Thirty Years of CES
Marketing Science Pioneer David “Dave” Montgomery Dies at Age 87
