This book is an attempt to demystify the factors surrounding any business and really motivate people to make the right moves. It includes the story of how Ishan started his first venture while pursuing his undergraduate studies in engineering from India. The foreword for the book is written by Sabeer Bhatia (Founder, Hotmail). The book also has contributions from Dr. A.P.J Abdul Kalam, former President of India and many prominent Indian entrepreneurs.