Dreyer's Grand Ice Cream (B)

By Glenn Carroll, Victoria Chang

2001 | Case No. OB35B

Organizational Behavior , Management

Discusses the strategies for restructuring the company.

This material is available for download by current Stanford GSB students, faculty, and staff, as well as Stanford GSB alumni. For inquires, contact the Case Writing Office. Download

Available for Purchase

The Case Centre

The Experience
- Overview of The Experience
- About Us
  - Overview of Stanford GSB
  - The Leadership
    - Overview of The Leadership
    - Updates
    - Advisory Council
      - Overview of Advisory Council
      - Members
  - Centers & Institutes
    - Overview of Centers & Institutes
    - Center for Entrepreneurial Studies
      - Overview of Center for Entrepreneurial Studies
      - Research
        
        Overview of Research
        
        Search Funds
        
        Overview of Search Funds
        
        Search Fund Primer
      - Teaching & Curriculum
      - Faculty & Staff
        
        Overview of Faculty & Staff
        
        Affiliated Faculty
        
        Faculty Advisors
      - Contact
        
        View Contact Information
        
        Louis W. Foster Resource Center
    - Center for Social Innovation
      - Overview of Center for Social Innovation
      - Defining Social Innovation
      - Impact Compass
      - Global Health Innovation Insights
      - Faculty & Staff
        
        Faculty Affiliates
      - Contact
  - School Profile
  - Our Alumni
- School News & History
  - Overview of School News & History
  - Our History
  - Commencement
    - Overview of Commencement
    - Certificate & Award Recipients
      - Overview of Certificate & Award Recipients
      - Past Recipients
    - Visitor & Safety Information
  - Changemakers
- Diversity, Equity & Inclusion
  - DEI Report
    - See the Current DEI Report
    - Supporting Data
  - Voices
  - Share Your Thoughts
- Learning at Stanford GSB
  - Overview of Learning at Stanford GSB
  - Faculty
    - Overview of Faculty
    - Teaching Approach
  - Experiential Learning
    - Overview of Experiential Learning
    - Action Learning Program
    - Real-Time Analysis and Investment Lab
  - Guest Speakers
    - Overview of Guest Speakers
    - View From The Top
  - Entrepreneurship
    - Overview of Entrepreneurship
    - Entrepreneurship Courses
    - Beyond the Classroom
    - The Five Lenses of Entrepreneurship
  - Leadership
    - Overview of Leadership
    - Leadership Labs
    - Executive Challenge
    - Arbuckle Leadership Fellows Program
    - Interpersonal Dynamics
      - Overview of Interpersonal Dynamics
      - Facilitation Training Program
        
        Overview of Facilitation Training Program
        
        2024–25 Program
        
        Selection Process
        
        Training Schedule
        
        Time Commitment
        
        Learning Expectations
        
        Post-Training Opportunities
        
        Faculty
        
        Who Should Apply
        
        Introductory T-Groups
        
        Contact
    - Leadership for Society Program
  - Social Innovation
    - Overview of Social Innovation
    - Curriculum
    - Certificate
    - Fellowships
      - Overview of Fellowships
      - Stanford Impact Leader Prizes
      - Impact Design Immersion Fellowship
        
        Overview of the Impact Design Immersion Fellowship
        
        2022 Awardees
        
        2021 Awardees
        
        2020 Awardees
        
        2019 Awardees
        
        2018 Awardees
      - Stanford Impact Founder Fellowships and Prizes
      - Social Management Immersion Fund
    - Experiential Learning
    - Impact Journeys
  - Communication
- Life at Stanford GSB
  - Overview of Life at Stanford GSB
  - Collaborative Environment
  - Activities & Organizations
  - Student Services
  - Housing Options
    - Overview of Housing Options
    - Stanford GSB Residences
  - International Students
  - Our Campus
  - California & the Bay Area
- Voices of Stanford GSB
The Programs
- See All Programs
- MBA Program
  - Overview of the Stanford MBA Program
  - Why Stanford MBA
  - Academic Experience
    - Overview of the Academic Experience
    - Curriculum
    - Global Experiences
    - Faculty
    - Joint & Dual Degrees
    - Academic Calendar
  - Student Life & Community
    - Overview of Student Life
    - Clubs & Activities
    - Diversity
    - Student Support
    - Residential Life
    - Student Voices
    - Alumni Community
      - Overview of Alumni Community
      - MBA Alumni Voices
    - A Week in the Life
  - Career Impact
  - Tuition & Financial Aid
  - Admission
    - Overview of Admission
    - Evaluation Criteria
    - Deadlines
    - Application
    - Interviews
    - Deferred Enrollment
    - Joint & Dual Degrees
    - Entering Class Profile
    - Admission Events
      - See All Types of Events
      - Event Schedule
  - New & Noteworthy
  - Contact
    - View Contact Information
    - Ask a Question
- MSx Program
  - Overview of the Stanford MSx Program
  - Why Stanford MSx
    - See Why Stanford MSx
    - Is MSx Right for You?
    - Career Impact
      - See Career Impact
      - Career Support
    - Alumni Voices
  - Curriculum
  - Admission
    - Overview of Admission
    - Admission Events
    - Evaluation Criteria
    - Application Requirements
      - Overview of the Application Requirements
      - Personal Information
      - Education
      - Professional Experience
      - Reference Letters
        
        Overview of Reference Letters
        
        Information for Recommenders
      - Graduate Tests
        
        Overview of Graduate Tests
        
        GMAT, GRE & EA
        
        English Proficiency Tests
      - Essays
    - Interviews
    - After You’re Admitted
    - Entering Class Profile
  - Student & Family Life
    - Overview of Student & Family Life
    - Student Life
    - Partners & Families
    - Housing
    - Daycare, Schools & Camps
  - Tuition & Financial Aid
  - Contact
- PhD Program
  - Overview of the PhD Program
  - Fields of Study
    - Overview of Our Fields of Study
    - Accounting
      - Overview of Accounting
      - Requirements
    - Economic Analysis & Policy
      - Overview of Economic Analysis & Policy
      - Requirements
    - Finance
      - Overview of Finance
      - Requirements
    - Marketing
    - Operations, Information & Technology
      - Overview of Operations, Information & Technology
      - Requirements
    - Organizational Behavior
    - Political Economics
      - Overview of Political Economics
      - Requirements
  - Academic Experience
    - Overview of the Academic Experience
    - Degree Requirements
    - Faculty
    - Current Students
    - Research Resources
  - Admission
    - Overview of Admission
    - What We Look For
      - Overview of What We Look For
      - Entering Class Profile
    - Application Materials
    - Deadline & Decisions
    - Admission Events
      - All Admission Events
      - IDDEAS
  - Financial Aid
  - Student Life
    - Overview of Student Life
    - Voices
  - Placement
  - Contact the PhD Program
    - View Contact Information
    - Stay in Touch
- Research Fellows Program
  - Overview of Research Fellows
  - Research Community
  - Academic Experience
    - Overview of Academic Experience
    - Standard Track
    - Dedicated Track
      - Overview of Dedicated Track
      - Projects
  - Fellowship & Benefits
  - Admission
    - Overview of Admission
    - International Applicants
  - Contact
Executive Education
- Overview of Executive Education
- Programs for Individuals
  - Overview of Individual Programs
  - On-Demand Online Courses
    - Group Enrollment
- Programs for Organizations
  - Custom Programs
    - Program Formats
    - Developing a Program
  - Catalyst Online Programs
  - Contact Client Services
- The Difference
  - Academic Experience
    - Faculty
  - Campus Experience
    - Executive Dining
    - Executive Residences
  - Live Online Experience
  - Silicon Valley & Bay Area
  - Digital Credentials
  - Faculty Spotlights
  - Participant Spotlights
  - Voices
- Admission
  - Eligibility
  - International Participants
  - Application Process
  - Payment & Cancellation
    - Discounts
  - COVID-19 Updates
- Contact
Faculty & Research
- Overview of Faculty & Research
- Faculty
  - All Faculty Profiles
  - Academic Areas
  - Awards & Honors
  - Seminars
  - Conferences
    - Overview of Conferences
    - Accounting Summer Camp
    - Big-Data Initiative in Intl. Macro-Finance
    - California Econometrics Conference
    - California School Conference
    - Initiative on Business and Environmental Sustainability
    - Junior Faculty Workshop on Financial Regulation and Banking
    - Ken Singleton Celebration
    - Quantitative Marketing PhD Alumni Conference
    - Rising Scholars Conference
      - Agenda
      - Presentations
    - Theory and Inference in Accounting Research
  - Voices
- Publications
- Books
- Working Papers
- Case Studies
- Research Labs & Initiatives
  - Overview of Centers & Research Initiatives
  - Cities, Housing & Society Lab
  - Computational Marketing Lab
    - Faculty & Researchers
    - Research
      - Focus Areas
  - Corporate Governance Research Initiative
  - Corporations and Society Initiative
    - Overview of Corporations and Society Initiative
  - Energy Business Innovations
  - Golub Capital Social Impact Lab
    - Overview of Corporate Governance Research Initiative
    - Who We Are
      - Researchers & Students
      - Funders
    - Our Research
      - Research Approach
      - Publications
      - Domain Areas
        
        Charitable Giving
        
        Education
        
        Financial Health
        
        Government Services
        
        Health
        
        Worker Training
      - Methods
        
        AI & Machine Learning
        
        Short Course
        
        Adaptive & Iterative Experimentation
        
        Incentive Design
        
        Social Sciences & Behavioral Nudges
      - Bandit Experiment Application
    - Conferences & Events
    - Get Involved
    - Contact
  - Policy and Innovation Initiative
  - Stanford Latino Entrepreneurship Initiative
  - Value Chain Innovation Initiative
    - Overview of Value Chain Innovation Initiative
    - Research
    - Faculty & Staff
    - Events
    - Contact
      - View Contact Information
      - Subscribe
  - Venture Capital Initiative
    - Overview of Venture Capital Initiative
    - Contact the Venture Capital Initiative
- Behavioral Lab
  - Overview of Behavioral Lab
  - Conduct Research
  - Participate in a Study
  - Faculty
  - Publications
  - Lab Staff
  - Contact
- Data, Analytics, and Research Computing
Stanford Seed
- About Seed
  - Overview of Seed
  - Leadership
  - Founding Donors
  - Contact
    - View Contact Information
    - Location Information
- Stanford Seed Programs
  - Seed Transformation Program
  - Seed Spark Program
- Companies & Leaders
  - Meet Seed Entrepreneurs
    - Entrepreneur Profiles
    - Company Spotlights
  - Seed Transformation Network
- Get Involved
  - Overview of Getting Involved
  - Coach
  - Consult
  - Intern
  - Collaborate
  - Give
- Discover Impact
  - Overview of Impact
  - Research & Studies
    - Overview of Research
    - Research Library
- News & Insights
  - Overview of News & Insights
- Program Contacts
Library
- Overview of the Library
- Research Resources
- Research Support
- Services
  - Overview of Services
  - Research Data Services
  - Course Support
    - Course Reserves
      - Request Form
    - Course Research Guides
  - Borrow, Renew, Return
  - Print & Scan
  - MBA & MSx Students
  - PhD Students
  - Other Stanford Students
  - Faculty
    - Overview of Faculty
  - Faculty Assistants
  - Research Assistants
  - Stanford GSB Alumni
- Stanford GSB Archive
  - Overview of the Stanford GSB Archive
  - Telling Our Story
- About Us
  - Overview about Us
  - Staff Directory
  - Hours
  - Library Spaces
    - Overview of Library Spaces
    - By Floor
  - Visit
  - History
Alumni
- Alumni Site Help
- Communities
  - Overview of Communities
  - Digital Communities & Tools
    - Overview of The Alumni Network
  - Women’s Programs
    - Overview of Women’s Programs
    - Women’s Circles
    - Stanford Women on Boards Initiative
    - Alumnae Spotlights
    - Insights & Research
  - Regional Chapters
  - Identity Chapters
  - Interest Groups
  - Recent Alumni
- News
- Reunions
  - Overview of Reunions
  - Alumni Day
  - Half-Century Club
  - Plan Your Visit
  - Reunion Highlights
- Events
- Career Resources
  - Overview of Career Resources
  - Job Search Resources
    - All Job Search Resources
    - Executive Recruiters
    - Interviewing
    - Job Boards
    - LinkedIn
    - Negotiating
    - Networking
    - Resumes & Cover Letters
      - Overview of Resumes & Cover Letters
    - Self-Assessment
  - Career Coaching
    - Overview of Career Coaching
    - Long-Term Career & Executive Coaches
    - Complimentary Coaching
  - Career & Life Transitions
  - Programs
  - Career Video Library
  - Contact
- Alumni Education
  - Overview of Alumni Education
  - Research Resources
    - Overview of Research Resources
    - Library Databases
- Volunteering
  - Overview of Volunteering
  - Academics & Student Life
    - Overview of Academics & Student Life
    - Student Clubs
      - Overview of Student Clubs
    - Entrepreneurial Students
  - Admissions
  - Advisory Boards
    - Stanford GSB Trust
  - Alumni Community
  - Alumni Consulting Team Volunteers
    - Overview of Alumni Consulting Team Volunteers
    - Volunteering Opportunities
      - Overview of Volunteering Opportunities
      - How to Volunteer
      - Springboard Sessions
      - Consulting Projects
      - Volunteers by Class Year
        
        Overview of ACT Volunteers by Class Year
        
        2020 – 2029
        
        2010 – 2019
        
        2000 – 2009
        
        1990 – 1999
        
        1980 – 1989
        
        1970 – 1979
        
        1960 – 1969
        
        1950 – 1959
        
        1940 – 1949
    - Past Projects
      - Overview of ACT Projects
      - Service Areas
    - Stories & History
    - Contact ACT
  - Business & Nonprofit Communities
  - Reunion Volunteers
- Giving
  - Overview of Giving
  - Impact of Giving
  - Business School Fund
  - Planned Giving
  - Strategic Initiatives
  - Donor Recognition
    - Overview of Donor Recognition
    - Giving News & Stories
  - How to Make a Gift
    - Overview of How to Make a Gift
    - Giving Deadlines
  - Contact the Development Office
    - View Contact Information
    - Development Staff
- Contact
  - View Contact Information
  - Staff Directory
  - Submit Class Notes
  - Class Secretaries
  - Stanford GSB Alumni Association
- Overview of Alumni
Insights
Stanford Business Podcasts
Stanford Business Magazine
- See the Current Issue
- All Issues
  - See All Issues
  - Spring 2022
  - Autumn 2020
  - Catalyst
  - Fall 2021
  - Shift
  - Spring 2021
  - Summer 2020
  - Value
  - Winter 2020
Newsroom
- Overview of the Newsroom
- For Journalists
- School News
- In the Media
  - COVID-19 Analysis
- Contact
Events
Companies, Organizations, & Recruiters
- Overview of Companies, Organizations, & Recruiters
- Recruit Stanford GSB Talent
  - Overview of Recruiting Stanford GSB Talent
  - Post Jobs
  - Interview Candidates
  - Host Events
  - Search for Candidates
  - Strategies & Resources
    - Overview of Strategies & Resources
    - Think Globally
    - Recruiting Calendar
    - Recruiting Policies
    - Employment Reports
  - Contact
- Leverage Stanford GSB Expertise
  - Overview of Leveraging Stanford GSB Talent
  - Internships & Experiential Programs
  - Alumni Consulting Team for Nonprofits
    - Overview of Alumni Consulting Team for Nonprofits
    - Consulting Projects
    - Springboard Sessions
    - Working with ACT
    - Contact ACT
      - View Contact Information
      - ACT Leadership
  - Social Innovation & Nonprofit Management Resources
- Develop Your Organization’s Talent
- Invest in Stanford GSB
Stanford Community Resources
- Non-GSB Registration
  - Home
  - Stanford Students
    - Exams
    - Forms
    - Grades
  - DCI Fellows
  - Other Auditors
  - Academic Calendar & Deadlines
  - Attendance
  - Course Materials
  - Frequently Asked Questions
- Overview of Stanford Community
- Entrepreneurial Resources
  - Overview of Entrepreneurial Resources
- Plan an Event
Jobs
- Overview of Jobs
- Faculty Recruiting
- Postdoctoral Positions
  - Overview of Postdoctoral Positions
Visit Us
Contact Us

Dreyer's Grand Ice Cream (B)

Related