HP and Compaq Combined: In Search of Scale and Scope

By Robert Burgelman, Philip Meza
2004 | Case No. SM130
This case describes the strategic analysis that went into identifying Compaq as an acquisition target to help HP achieve its objective of becoming the leading technology company in the world. Through in depth interviews with HP senior executives including chairman and CEO Carly Fiorina and others, the case describes the planning and execution of the merger, and the actual processes created to achieve the strategic, administrative, and cultural integration of the two companies.
This material is available for download by current Stanford GSB students, faculty, and staff, as well as Stanford University alumni. For inquires, contact the Case Writing Officeopen in new window. Download