Update on Zia Yusuf

Update on Zia Yusuf

By
Jeffrey Pfeffer
2016|Case No.OB82| Length 6 pgs.

Despite the likelihood of being named the next CEO within a few years, Zia Yusuf decided to leave SAP in the fall of 2009. He spent the next six months or so as an executive-in-residence for two prominent venture capital firms, joined the board of several companies, and did some freelance consulting. This update briefly explores Yusuf’s decision to become CEO at Streetline, a company that patented sensor technology to provide parking solutions, and how he turned this struggling startup, on the verge of closing, into a promising industry pioneer.

Learning Objective
To provide an update on the career progression of Zia Yusuf.
This material is available for download by current Stanford GSB students, faculty, and staff, as well as Stanford GSB alumni. For inquiries, contact the Case Writing Office.