Sharing knowledge is a basic tenet of the scientific community, yet publication bias arising from the reluctance or inability to publish negative or null results remains a long-standing and deep-seated problem, albeit one that varies in severity between disciplines and study types. Recognizing that previous endeavors to address the issue have been fragmentary and largely unsuccessful, this Consensus View proposes concrete and concerted measures that major stakeholders can take to create and incentivize new pathways for publishing negative results. Funders, research institutions, publishers, learned societies, and the research community all have a role in making this an achievable norm that will buttress public trust in science.