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A Multiple-Product Sales Force Allocation Model
When several products are marketed by the same sales force, it frequently becomes impossible or impractical for salesmen to promote all items in the product line extensively in each and every time period. Management’s problem is to decide how the…
A New Approach To Job Shop Scheduling With Due Dates
The classical formulation of the static job shop scheduling problem with job due dates implies that: the question of interest to the manager is: What is the best that can be done to meet due dates with fixed resources? In this paper, two…
Noise Reduction in Segmentation Research
Abstract not available.
Non-Response Bias and Callbacks in Sample Surveys
Abstract not available.
Note On A Limit Distribution Arising In Certain Stochastic Response Models
Abstract not available.
A Note on Changes in the Supply of Money, the Firm's Market Value and Cost of Capital
Abstract not available.
A Note on Geometric Mean Portfolio Selection and the Market Prices of Equities
Abstract not available.
On Advertising and Profitability
Abstract not available.
On-Line Computer Applications in Marketing and Marketing Research
Abstract not available.
Parallel Trading By Institutional Investors
Abstract not available.
Portfolio Theory And Industry Cost Of Capital Estimates
Abstract not available.
A Practical Survey Measure Of The Strength Of Voting Intent
Abstract not available.
Preparation for Interpersonal Communication
This paper describes three methods used by engineers and scientists to enrich their understanding of a technical subject prior to an interpersonal communication. Professionals may: (a) store the information need in hopes of an accidental or…
Price Impacts of Block Trading on the NYSE
Abstract not available.
A Proposal for Field Experimental Validation of Laboratory Repetition Estimates for Media Models
Abstract not available.
Prospects For Management-Behavioral Science Interaction In Media Modeling
Abstract not available.
Regional Planning of Primary Health Care Services
A central problem in planning primary health care services for a specific target population is to understand how that population reacts to the mix of services provided and the way in which the delivery system is organized. An ability to determine…
Risk, Market Sensitivity and Diversification
Abstract not available.
Secular Trends in Risk Premiums
Abstract not available.
Short Run Fluctuations in Aggregate Savings Rates
Fluctuations in aggregate consumer savings rates pose problems for economic forecasters and policy-makers alike. While a number of well known consumption models have been developed which address themselves either to explaining annual changes in…