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First Mover/Pioneer Strategies
Implemented Strategies in Business-to-Business Contexts
This chapter documents the contributions in the business-to-business (B2B) marketing–buying literature that focus on implemented strategies in specific contexts. Research on implemented strategies often includes thick descriptions of how…
Institutions and the Information Environment of Chinese Listed Firms
Metacognitive theory in consumer research
Imagine the following scenario: Two consumers, Suzy and Carrie, are both looking to buy a new car. They have identical demographic and socioeconomic profiles, go to the same dealer, interact with the same salesperson, and ultimately arrive at the…
Multi-Method Approaches to Studying Judgment in Real-World Trust Dilemmas
Risk Topography
The aim of this paper is to conceptualize and design a risk topography that outlines a data acquisition and dissemination process that informs policymakers, researchers and market participants about systemic risk. Our approach emphasizes that…
It’s Not About the Beer, Really
Many organizational theorists started studying complete organizational populations in the 1980s and 1990s. In attempting to document and record the initial founding periods of populations, analysts conducting these studies often found themselves…
From Moral Outrage to Social Protest: The Role of Psychological Standing
The thesis of this chapter is that the decision to protest requires not only that people experience outrage but that they feel entitled to act upon their outrage. We call this feeling of entitlement psychological standing. One important…
Chapter 20: Personnel Economics: Hiring and Incentives
Personnel Economics is the study of the employment relationship. It is unlike most other fields of labor economics for two reasons. First, Personnel Economics has grown up largely within leading business schools, not economics departments. This…
Effects of Mere Exposure on Brand Liking
First Mover/Pioneer Strategies
his authoritative, comprehensive, and accessible volume by leading global experts provides a broad overview of marketing strategy issues and questions, including its evolution, competitor analysis, customer management, resource allocation,…
Modeling Idea Markets: Between Beauty Contests and Prediction Markets
This book chapter is motivated by a recent surge of interest in evaluating ideas (such as new products or corporate projects) by means of trading mechanisms known as idea markets. In idea markets, ideas are associated to assets that are then…
A Simple New Model of Some Garbage Can Processes
Bendor, Moe and Shotts (2001) argued that it is possible to revitalize the GCT. Here we present one such attempt to capture some major aspects of garbage can processes that were stipulated by the original verbal theory. Our model…
FAST FASHION: Quantifying the Benefits
Organizational Evolution with Fuzzy Technological Formats:Tape Drive Producers in the World Market, 1951-1998
We study how tape drive producers respond to the almost continuous emergence of new drive formats across the technology’s history. The analysis characterizes the technological formats of tape drives according to their degree of contrast (…
Persistent Forecasting of Disruptive Technologies, Report I and II
Symphony Musicians and Symphony Orchestras
Ethical Standards in Gains Versus Loss Frames
The book is divided into three relatively coherent sections that focus on understanding the emergence of (un)ethical decisions and behaviors in our work and social lives by adopting a psychological framework. The first section focuses on…
How to Negotiate and Update Climate Agreements
Any climate change agreement ought to be negotiated and updated later on, as we learn more about the costs and benefits of abatements. Anticipating such negotiations, countries may distort domestic decisions (regarding R&D and adaptation, for…
Multiple roles for minority sources in persuasion and resistance
Research on minority influence over the years has revealed that although sources in the numerical majority tend to be very persuasive on an immediate, public, and direct level, sources in the numerical minority tend to be resisted on this level (…