Publications

Browse or search publications from Stanford GSB faculty.

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Understanding Regulatory Fit

Jennifer Aaker, Angela Y. Lee
Journal of Marketing Research 2006 Vol. 43 Issue 1 Pages 15-19.

What’s good for the goose may not be good for the gander: The benefits of self-monitoring for men and women

Francis J. Flynn, D. Ames
Journal of Applied Psychology 2006 Vol. 91 Issue 2 Pages 272-281.

When Does Culture Matter?

Donnel A. Briley, Jennifer Aaker
Journal of Marketing Research 2006 Vol. 43 Issue 3 Pages 395-408.

Majority Rules and Incentives

Bård Harstad
Quarterly Journal of Economics November2005 Vol. 120 Issue 4 Pages 1535–1568.

Making Markets Work: Five Steps To A Better Health Care System

John F. Cogan, R. Glenn Hubbard, Daniel P. Kessler
Health Affairs November2005 Vol. 24 Issue 6 Pages 1447-1457.

Placebo Effects of Marketing Actions: Consumer May Get What they Pay For

Baba Shiv, Ziv Carmon, Dan Ariely
Journal of Marketing Research November2005 Vol. 42 Issue 4 Pages 383-393.

Ruminating about Placebo Effects of Marketing Actions

Baba Shiv, Ziv Carmon, Dan Ariely
Journal of Marketing Research November2005 Vol. 42 Issue 4 Pages 410-414.

Validating GPS Based Measurements for Vehicle Control (2005-82212)

Kirstin L. Rock, Sven A. Beiker, Shad Laws, J. Christian Gerdes
IMECE November2005 Pages 583-592.

Accruals, Accounting-Based Valuation Models and the Prediction of Equity Values

Mary E. Barth, William H. Beaver (1940–2024), John R.M. Hand, Wayne R. Landsman
Journal of Accounting, Auditing, and Finance October2005 Vol. 20 Issue 4 Pages 311-345.

Identity orientations and forms of social exchange in organizations

Francis J. Flynn
Academy of Management Review October2005 Vol. 30 Issue 4 Pages 737-750.

The Impact of Duplicate Orders on Demand Estimation and Capacity Investment

Mor Armony, Erica Plambeck
Management Science October2005 Vol. 51 Issue 10 Pages 1505-1518.

What differences make a difference? The promise and reality of diverse teams in organizations.

Elizabeth Mannix, Margaret Ann Neale
Psychological Science in the Public Interest October2005 Vol. 6 Issue 2 Pages 31-55.

Competition in Health Care: It takes Systems to Pursue Quality and Efficiency

Alain C. Enthoven, Laura Tollen
Health Affairs September72005

An Approach to the Measurement, Analysis, and Prediction of Brand Equity and Its Sources

V. “Seenu” Srinivasan, Chan Su Park, Dae Ryun Chang
Management Science September2005 Vol. 51 Issue 9 Pages 1433-1448.

Analyst Impartiality and Investment Banking Relationships

Patricia C. O'Brien, Maureen McNichols, Lin Hsiou-Wei
Journal of Accounting Research September2005 Vol. 43 Issue 4 Pages 623-650.

Bidding with Securities - Auctions and Security Design

Peter M. DeMarzo, Ilan Kremer, Andrzej Skrzypacz
The American Economic Review September2005 Vol. 95 Issue 4 Pages 936-959.

The Neural Basis of Financial Risk Taking

Camelia M. Kuhnen, Brian Knutson
Neuron September2005 Vol. 47 Pages 763–770.

The Optimal Degree of Discretion in Monetary Policy

Susan Athey, Andrew Atkeson, Patrick J. Kehoe
Econometrica September2005 Vol. 73 Issue 5 Pages 1431–1475.

Insider Trading Restrictions and Analysts' Incentives to Follow Firms.

Robert M. Bushman, Joseph D. Piotroski, Abbie J. Smith
The Journal of Finance July202005 Vol. 60 Issue 1 Pages 35-66.

Own Company Stock in Defined Contribution Pension Plans: A Takeover Defense

Joshua D. Rauh
Journal of Financial Economics July72005 Vol. 81 Issue 2 Pages 379-410.