Publications

We empower faculty to design and discover original research that challenges conventions and creates breakthroughs that push boundaries of knowledge.

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Journal Articles

View peer-reviewed research by Stanford GSB faculty, published in leading journals across the business disciplines.

Books

View books written or edited by Stanford GSB faculty, from textbooks to books for a wider audience.

Working Papers

View scholarly works-in-progress by Stanford GSB faculty, which often appear in final form in academic journals.

Case Studies

View abstract and ordering information for case studies written and published by faculty at Stanford GSB.

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Journal Article

The Effect of Product Assortment on Consumer Preferences

Itamar Simonson
Journal of Retailing 1999 Vol. 75 Issue 3 Pages 347–370.

Using product assortment to gain a sustainable differentiation is becoming increasingly difficult in the current retail environment and is likely to become even more challenging as the importance of location continues to decline and the share of…

Journal Article

The Effects of Human Resource Systems on Productivity: An International Comparison of U.S. and Japanese Plants

Casey Ichniowski, Kathryn Shaw
Management Science 1999 Vol. 45 Issue 5 Pages 704-721.

This study uses personally collected data from 41 steel production lines to assess the effects of Japanese and U.S. human resource management (HRM) practices on worker productivity. The Japanese production lines employ a common system of HRM…

Working Paper

The Formation and Malleability of Brand Personality Inferences

Jennifer Aaker
1999

Considerable research in consumer experimental psychology has examined the self-expressive role of brands, but has found little support for the premise that the interaction of the personality traits associated with a brand and those associated…

Journal Article

The Generalized War of Attrition

Jeremy I. Bulow, Paul Klemperer
American Economic Review 1999 Vol. 89 Issue 1 Pages 175-189.

We model a war of attrition with N + K firms competing for N prizes. In a “natural oligopoly” context, the K - 1 lowest-value firms drop out instantaneously, even though each firm’s value is private information to itself. In a “standard setting”…

Working Paper

The Highbrow Trade-Off: Market Mediation and Success in the Film Industry

Ezra W. Zuckerman, Tai-Young Kim
1999

The present paper applies the mismatch hypothesis to the contemporary American film industry. This proposition, successfully applied to the stock market, holds that failing to gain the attention of the critics who specialize in a product’s…

Working Paper

The Impact of Securities Litigation Reform on the Disclosure of Forward-Looking Information by High Technology Firms

Ron Kasznik, Marilyn Johnson, Karen Nelson
1999

This study evaluates corporate voluntary disclosure of forward-looking information under the safe harbor provision of the Private Securities Litigation Reform Act of 1995. Using data on earnings and sales forecasts issued by 547 computer,…

Working Paper

The Impact of an Integrated Marketing and Manufacturing Innovation

Glen M. Schmidt, Evan L. Porteus
1999

An integrated marketing and manufacturing innovation in this paper is a new substitute product having different attributes and ( possibly) a different unit cost than the current products. We develop a simple single period model that is a…

Working Paper

The Interaction between Product Market and Financing Strategy: The Role of Venture Capital

Thomas Hellmann, Manju Puri
1999

Venture capital is widely believed to be an influential arrangement for the financing of new innovative companies. We examine and find empirical evidence that venture capital financing is related to product market strategies and outcomes of…

Journal Article

The Performance of Long-Run Stock Returns Following Issues of Public and Private Debt

Joseph D. Piotroski, I Dichev
Journal of Business, Finance and Accounting 1999 Vol. 26 Issue 9/10 Pages 1103-1132.
Book Chapter

The Psychology of Cultural Contact

Deborah A. Prentice, Dale T. Miller
Cultural Divides: Understanding and Overcoming Group Conflict Russell Sage Foundation New York 1999
Book

The Psychology of the Social Self

Tom R. Tyler, Roderick M. Kramer, Oliver P. John
Lawrence Erlbaum Associates Mahwah 1999

Leading theoreticians and researchers present current thinking about the role played by group memberships in people’s sense of who they are and what they are worth. The chapters build on the assumption, developed out of social identity theory,…

Working Paper

The Red Queen in Organizational Creation and Development

William P. Barnett, Olav Sorenson
1999

We offer a asynthesis of organization learning theory and organizational ecology. Organizations learn in response to competition. The learning then intensifies the competition generated by each organization against its rivals, motivating rivals…

Working Paper

The Role of Culture in the Resolution of Information Incongruity: Additivity versus Attenuation

Jennifer Aaker, Jaideep Sengupta
1999

Past research on dual process models of persuasion has documented that, when faced with information incongruity, individuals tend to form product evaluations by attenuating the less diagnostic information, relying solely on the more diagnostic…

Journal Article

The social self in jeopardy: Social uncertainty and the problem of presumptive trust

Roderick M. Kramer, J. Wei
The psychology of the social self 1999 Pages 145-170.
Working Paper

Theories of Strategic Nonmarket Participation: Majority Rule and Executive Institutions

David P. Baron
1999

This paper presents theories of strategic nonmarket participation in majority rule and executive institutions and a set of principles of nonmarket strategy developed from those theories. The theories are based on models of vote recruitment in…

Journal Article

Toeholds and Takeovers

Jeremy I. Bulow, Ming Huang, Paul Klemperer
Journal of Political Economy 1999 Vol. 107 Issue 3 Pages 427-454.

Toeholds have an enormous impact in “common‐value” takeover battles, such as those between two financial bidders. This contrasts with the small impact of a toehold, in a “private‐value” auction, Our results are consistent with empirical findings…

Book Chapter

Transaction cost economics: Its influence on organization theory, strategic management and political economy

Glenn R. Carroll, Pablo T. Spiller, David J. Teece
Firms, Markets and Hierarchies: The Transaction Cost Economics Perspective Oxford University Press New York 1999 Pages 60-88.
Working Paper

Virtue Ethics and the Social Psychology of Character: A Critique of Harman's

Lawrence J. Jost, John T. Jost
1999

Abstract not available.

Journal Article

What does studying the psychology of the social self have to offer to psychology?

Tom R. Tyler, Roderick M. Kramer, Oliver P. John
The psychology of the social self 1999
Working Paper

What makes You Think You're So Popular? The Friendship-Paradox Meets Self-Enhancement

Ezra W. Zuckerman, John T. Jost
1999

According to the “friendship paradox”, most people have fewer friends than their friends have (Feld, 1991). This provides an opportunity to investigate the operation of self-serving biases in estimates of popularity that are contrary to reality.…