Winning Through Innovation: A Practical Guide to Leading Organizational Change and Renewal

Book cover for Winning Through Innovation

Winning Through Innovation: A Practical Guide to Leading Organizational Change and Renewal

By Charles A. O’Reilly, Michael L. Tushman
Harvard Business Review Press, June, 2002

Winning through Innovation reveals why short-term corporate success often increases the chance of long-term failure. Drawing on lessons from firms worldwide, this book is the first to provide systematic tools that managers can begin using today to gain practical insights for overcoming the success syndrome, managing innovation, and developing action plans to attain — and maintain — industry leadership.

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