Worldwide Purchasing at General Motors

By Charles Holloway
1994 | Case No. OIT6
In April, 1993 G. Richard “Rick Wagoner, Jr. was named head of GM’s Worldwide Purchasing (WWP) Group, a $50 billion operation responsible for buying all of GM’s direct and indirect materials. WWP could now be taken in a new direction, but would the gains the program had already produced have to be given up?
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