NVIDIA has grown from a small, niche player into one of the titans of the information technology industry, alongside established leaders such as Microsoft and Apple. How has a company that started out by giving gamers a better playing experience, flopped its first chip, and almost went bankrupt emerged victorious from the brutally competitive tech arena over and over again? This white paper explores NVIDIA’s evolution over its 30-year history, highlighting how it has anticipated, nurtured, and seized major opportunities within the technology landscape and continues to do so.