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Journal Articles

View peer-reviewed research by Stanford GSB faculty, published in leading journals across the business disciplines.

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View scholarly works-in-progress by Stanford GSB faculty, which often appear in final form in academic journals.

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Journal Article

When the Same Prime Leads to Different Effects

S. Christian Wheeler, Jonah Berger
Journal of Consumer Research October2007 Vol. 34 Issue 3 Pages 357-368.

Research on priming effects has shown that primes with widely shared associations (i.e., stereotypes) affect the subsequent behavior of people in consistent ways (i.e., acting stereotypically). In this article, we present two experiments…

Working Paper

Quantity-Based Price Discrimination Using Frequency Reward Programs

Wesley R. Hartmann, V. Brian Viard
September292007

This paper explores the quantity-based price discrimination of reward programs by analyzing estimates from a dynamic structural model of consumer choice applied to a reward program for a golf course. The expected value of participating in the…

Journal Article

Efficiency in Repeated Trade with Hidden Valuations

Susan Athey, David A. Miller
Theoretical Economics September2007 Vol. 2 Issue 3 Pages 299–354.

We analyze the extent to which efficient trade is possible in an ongoing relationship between impatient agents with hidden valuations (i.i.d. over time), restricting attention to equilibria that satisfy ex post incentive constraints in each…

Journal Article

Estimating Dynamic Models of Imperfect Competition

Patrick Bajari, Lanier Benkard, Jonathan Levin
Econometrica September2007 Vol. 75 Issue 5 Pages 1331–1370.

We describe a two-step algorithm for estimating dynamic games under the assumption that behavior is consistent with Markov perfect equilibrium. In the first step, the policy functions and the law of motion for the state variables are estimated.…

Journal Article

Expected Utility Asset Allocation

William F. Sharpe
Financial Analysts Journal September2007 Vol. 63 Issue 5 Pages 18-30.

Most asset allocation analyses use the mean–variance approach for analyzing the trade-off between risk and expected return. Analysts use quadratic programming to find optimal asset mixes and the characteristics of the capital asset pricing…

Journal Article

Framing Inequity Safely: Whites’ Motivated Perceptions of Racial Privilege

Brian S. Lowery, Eric D. Knowles, Miguel M. Unzueta
Personality and Social Psychology Bulletin September2007 Vol. 33 Issue 9 Pages 1237-1250.

Racial inequity was theorized to threaten Whites’ self-image when inequity is framed as White privilege but not when framed as anti-Black discrimination. Manipulations of Whites’ need for self-regard were hypothesized to affect their perceptions…

Journal Article

Games with Imperfectly Observable Actions in Continuous Time

Yuliy Sannikov
Econometrica September2007 Vol. 75 Issue 5 Pages 1285-1329.

This paper investigates a new class of two-player games in continuous time, in which the players’ observations of each other’s actions are distorted by Brownian motions. These games are analogous to repeated games with imperfect monitoring in…

Journal Article

Relevance and rigor: Executive education as a lever in shaping practice and research

Michael L. Tushman, Charles A. O’Reilly, Amy Fenollosa, Adam M. Kleinbaum, Dan McGrath
Academy of Management Learning and Education September2007 Vol. 6 Issue 3 Pages 345-362.

As professional schools, business schools aspire to couple research rigor with managerial relevance. There has been, however, a concern that business schools are increasingly uncoupled from practice and that business school research lacks real-…

Journal Article

Warranty Inventory Optimization for Hitachi Global Storage Technologies, Inc.

Warren H. Hausman, John Khawam, Dinah Cheng
INTERFACES September2007
Journal Article

When time is money: The effect of hourly payment on the evaluation of time

Sanford E. DeVoe, Jeffrey Pfeffer
Organizational Behavior and Human Decision Processes September2007 Vol. 104 Issue 1 Pages 1–13.

Empirical research shows decisions about time are often made differently than decisions about money, belying the oft-quoted maxim that “time is money”. However, there are organizational practices such as payment on the basis of time that…

Journal Article

Defined Contribution Plans, Defined Benefit Plans, and the Accumulation of Retirement Wealth

James Poterba, Joshua D. Rauh, Steven Venti, David Wise
Journal of Public Economics August242007 Vol. 91 Issue 10 Pages 2062–2086.

The private pension structure in the United States, once dominated by defined benefit (DB) plans, is currently divided between defined contribution (DC) and DB plans. Wealth accumulation in DC plans depends on a participant’s contribution…

Working Paper

Agency problems, Screening and Increasing Credit Lines

Yuliy Sannikov
August142007

We propose a model in which an optimal dynamic financing contract for a cash-constrained entrepreneur is a credit line with a growing credit limit. This simple contract, which resembles those used in practice, presents a good benchmark to…

Journal Article

Multiple roles for source credibility under high elaboration: It’s all in the timing

Zakary Tormala, Pablo Briñol, Richard E. Petty
Social Cognition August82007 Vol. 25 Issue 4 Pages 536–552.

Past research suggests that under high elaboration conditions, source credibility can play more than one role in persuasion. In particular, source credibility can affect the valence of people’s thoughts generated in response to persuasive…

Journal Article

Supply Chain Relationships and Contracts: The Impact of Repeated Interaction on Capacity Investment and Procurement

Erica Plambeck, Terry A. Taylor
Management Science August32007 Vol. 53 Issue 10 Pages 1577-1593.

Consider a firm developing an innovative product. Due to market pressures, production must begin soon after the product development effort is complete, which requires that an upstream supplier invests in capacity while the design of the…

Journal Article

Lies, Damned Lies, and Political Campaigns

Steven Callander, Simon Wilkie
Games and Economic Behavior August2007 Vol. 60 Issue 2 Pages 262–286.

Despite a pervasive presence in politics, lying has not traditionally played a role in formal models of elections. In this paper we develop a model that allows candidates in the campaign stage to misrepresent their policy intentions if elected to…

Journal Article

Psychological Essentialism of Human Categories

Deborah A. Prentice, Dale T. Miller
Current Directions in Psychology August2007 Vol. 16 Issue 4 Pages 202–204.

Psychological essentialism is an ordinary mode of category representation that has powerful social-psychological consequences. This article reviews those consequences, with a focus on the distinctive ways people perceive, evaluate, and interact…

Journal Article

Where Consumers Diverge from Others: Identity Signaling and Product Domains

Jonah Berger, Chip Heath
Journal of Consumer Research August2007 Vol. 34 Issue 2 Pages 121-134.

We propose that consumers often make choices that diverge from those of others to ensure that they effectively communicate desired identities. Consistent with this identity‐signaling perspective, four studies illustrate that consumers are…

Journal Article

Corporate Governance, Accounting Outcomes and Organizational Performance

David F. Larcker, Scott A. Richardson, Irem Tuna
The Accounting Review July2007 Vol. 82 Issue 4 Pages 963–1008.

The empirical research examining the association between typical measures of corporate governance and various accounting and economic outcomes has not produced a consistent set of results. We believe that these mixed results are partially…

Working Paper

Measuring Marketing-Mix Effects in the Video-Game Console Market

Harikesh S. Nair, Pradeep K. Chintagunta, R. Sukumar
July2007

We investigate the short and long run effects of prices and software availability on the category-level diffusion of 32/64 bit video-game consoles in the US. We adopt an estimation framework that allows for a flexible…

Journal Article

Organizational Form and the Market for Talent

Bård Harstad
Journal of Labor Economics July2007 Vol. 25 Issue 3 Pages 581–611.

This article brings together the market for products, the market for talent, and firms’ organizational form. While the organizational design determines the allocation of blame and fame within the firm, the value of a good reputation depends on…